On May 25, 2018, a new landmark privacy law called the General Data Protection Regulation (“GDPR”) took effect in the European Union (“EU”). The GDPR expands the privacy rights granted to EU individuals, and it places many new obligations on companies that market to, track or handle EU personal data, no matter where a company is located.
The GDPR builds upon foundational EU privacy compliance laws in which PubMatic has been involved for years. PubMatic is fully engaged with the GDPR.
The information and resources in this section of the community are available to assist your GDPR on-boarding efforts with PubMatic.