On May 25, 2018, a new landmark privacy law called the General Data Protection Regulation (“GDPR”) will take effect in the European Union (“EU”). The GDPR expands the privacy rights granted to EU individuals, and it places many new obligations on companies that market to, track or handle EU personal data, no matter where a company is located.
GDPR builds upon foundational EU privacy compliance laws for which PubMatic has been involved for years. PubMatic is fully engaged with the GDPR roll-out and is dedicated to ensuring our customers are prepared for the May 25, 2018 start data.
The information and resources below are available to assist your GDPR on-boarding efforts with PubMatic.