OpenWrap CTV Video API Specification

OpenWrap supports CTV inventory using GET/POST methods. OpenWrap accepts BidRequest in OpenRTB 2.5 format for POST API, and the same specification for GET API, but using only key/value pairs.

POST API

OpenWrap supports CTV inventory as defined in the Object: Video section of the IAB OpenRTB API Specification Version 2.5, with some minor differences. For example, PubMatic's CTV BidRequest implementation supports multiple video impressions. The following sample shows how a typical impression might appear.

Sample HTTP POST impression

curl -v --location --request POST 'http://172.16.4.192:7878/video/vast' \
--header 'Content-Type: text/plain' \
--data-raw '{
  "id": "1559039248176",
  "imp": [
    {
      "id": "28635736ddc2bb",
      "video": {
        "pos": 7,
        "companionad": [
          {
            "pos": 7,
            "format": [
              {
                "w": 320,
                "h": 480
              }
            ],
            "api": [
              5,
              6,
              7
            ]
          }
        ],
        "maxbitrate": 2000,
        "minduration": 15,
        "protocols": [
          2,
          3,
          5,
          6,
          7,
          8
        ],
        "mimes": [
          "video/3gpp",
          "video/mp4",
          "video/webm"
        ],
        "linearity": 1,
        "boxingallowed": 1,
        "playbackmethod": [
          1
        ],
        "delivery": [
          2
        ],
        "companiontype": [
          1,
          2,
          3
        ],
        "placement": 5,
        "playbackend": 1,
        "startdelay": 0
      },
      "tagid": "/15671365/DMDemo",
      "secure": 0,
      "ext": {
        "bidder": {}
      }
    }
  ],
  "app": {
    "name": "OpenWrapperSample",
    "bundle": "com.pubmatic.openbid.app",
    "storeurl": "https://itunes.apple.com/?videobid=12",
    "ver": "1.0",
    "publisher": {
      "id": "5890"
    }
  },
  "device": {
    "ua": "Mozilla/5.0 (iPhone; CPU iPhone OS 13_2_3 like Mac OS X) AppleWebKit/605.1.15 (KHTML, like Gecko) Mobile/15E148",
    "dnt": 0,
    "lmt": 1,
    "ip": "172.16.8.74",
    "ipv6": "2001:db8::8a2e:370:7334",
    "devicetype": 1,
    "make": "Apple",
    "model": "iPhone X",
    "os": "ios",
    "osv": "10",
    "hwv": "10x",
    "h": 768,
    "w": 1366,
    "ppi": 4096,
    "pxratio": 1.3,
    "js": 1,
    "geofetch": 0,
    "flashver": "1.1",
    "language": "en-US",
    "carrier": "VERIZON",
    "mccmnc": "310-005",
    "connectiontype": 2,
    "ifa": "EA7583CD-A667-48BC-B806-42ECB2B48606",
    "didsha1": "EA7583CD-A667-48BC-B806-42ECB2B48606",
    "didmd5": "EA7583CD-A667-48BC-B806-42ECB2B48606",
    "dpidsha1": "EA7583CD-A667-48BC-B806-42ECB2B48606",
    "dpidmd5": "EA7583CD-A667-48BC-B806-42ECB2B48606",
    "macsha1": "EA7583CD-A667-48BC-B806-42ECB2B48606",
    "macmd5": "EA7583CD-A667-48BC-B806-42ECB2B48606",
    "geo": {
      "lat": 72.6,
      "lon": 72.6,
      "type": 1,
      "accuracy": 10,
      "lastfix": 0,
      "ipservice": 1,
      "country": "Ind",
      "region": "Maharashtra",
      "regionfips104": "MAHA",
      "metro": "Mumbai",
      "city": "Mumbai",
      "zip": "123456",
      "utcoffset": 120
    }
  },
  "user": {
    "geo": {}
  },
  "source": {
    "tid": "edc7717c-ca43-4ad6-b2a1-354bd8b10f78"
  },
  "at": 1,
  "cur": [
    "USD"
  ],
  "ext": {
    "extra-key": 123,
    "wrapper": {
      "profileid": 3514,
      "versionid": 1,
      "ssauction": 0,
      "sumry_disable": 0,
      "clientconfig": 1
    }
  }
}'
Note: Unnecessary use of -X or --request, POST is already inferred.
*   Trying 172.16.4.192:7878...
* TCP_NODELAY set
* Connected to 172.16.4.192 (172.16.4.192) port 7878 (#0)
> POST /video/vast HTTP/1.1
> Host: 172.16.4.192:7878
> User-Agent: curl/7.65.2
> Accept: */*
> Content-Type: text/plain
> Content-Length: 1997
> Expect: 100-continue
>
* Mark bundle as not supporting multiuse
< HTTP/1.1 100 Continue
* We are completely uploaded and fine
* Mark bundle as not supporting multiuse
< HTTP/1.1 200 OK
< Access-Control-Allow-Origin: *
< Content-Type: application/xml
< Date: Fri, 27 Mar 2020 16:37:11 GMT
< Transfer-Encoding: chunked
<
<VAST version="3.0">
    <Ad id="601364">
        <InLine>
            <AdSystem>
                <![CDATA[Acudeo Compatible]]>
            </AdSystem>
            <AdTitle>
                <![CDATA[VAST 2.0 Instream Test 1]]>
            </AdTitle>
            <Description>
                <![CDATA[VAST 2.0 Instream Test 1]]>
            </Description>
            <Impression>
                <![CDATA[//t.pubmatic.com/wt?bidid=28635736ddc2bb&eg=12&en=12&iid=aa5237b4-ba9e-4960-ad9c-2910aa9e1346&kgpv=%2F15671365%2FDMDemo%400x0&pdvid=1&pid=3514&pn=pubmatic&pubid=5890&purl=https%3A%2F%2Fitunes.apple.com%2F%3Fvideobid%3D12&slot=28635736ddc2bb_%2F15671365%2FDMDemo&tst=1585326824]]>
            </Impression>
            <Impression>
                <![CDATA[http://172.16.4.213/AdServer/AdDisplayTrackerServlet?operId=1&pubId=5890&siteId=47163&adId=1405268&adType=13&adServerId=243&kefact=70.000000&kaxefact=70.000000&kadNetFrequecy=0&kadwidth=0&kadheight=0&kadsizeid=97&kltstamp=1529929473&indirectAdId=0&adServerOptimizerId=2&ranreq=0.1&kpbmtpfact=100.000000&dcId=1&tldId=0&passback=0&svr=MADS1107&ekefact=Ad8wW91TCwCmdG0jlfjXn7Tyzh20hnTVx-m5DoNSep-RXGDr&ekaxefact=Ad8wWwRUCwAGir4Zzl1eF0bKiC-qrCV0D0yp_eE7YizB_BQk&ekpbmtpfact=Ad8wWxRUCwD7qgzwwPE2LnS5-Ou19uO5amJl1YT6-XVFvQ41&imprId=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&oid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&crID=creative-1_1_2&ucrid=160175026529250297&campaignId=17050&creativeId=0&pctr=0.000000&wDSPByrId=511&wDspId=6&wbId=0&wrId=0&wAdvID=3170&isRTB=1&rtbId=EBCA079F-8D7C-45B8-B733-92951F670AA1&pmZoneId=zone1&pageURL=www.yahoo.com&lpu=ae.com]]>
            </Impression>
            <Impression>
                <![CDATA[https://dsptracker.com/{PSPM}]]>
            </Impression>
            <Error>
                <![CDATA[http://172.16.4.213/track?operId=7&p=5890&s=47163&a=1405268&wa=243&ts=1529929473&wc=17050&crId=creative-1_1_2&ucrid=160175026529250297&impid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&advertiser_id=3170&ecpm=70.000000&er=[ERRORCODE]]]>
            </Error>
            <Error>
                <![CDATA[https://Errortrack.com?p=1234&er=[ERRORCODE]]]>
            </Error>
            <Creatives>
                <Creative AdID="601364">
                    <Linear skipoffset="70%">
                        <TrackingEvents>
                            <Tracking event="close">
                                <![CDATA[https://mytracking.com/linear/close]]>
                            </Tracking>
                            <Tracking event="skip">
                                <![CDATA[https://mytracking.com/linear/skip]]>
                            </Tracking>
                            <Tracking event="creativeView">
                                <![CDATA[http://172.16.4.213/track?operId=7&p=5890&s=47163&a=1405268&wa=243&ts=1529929473&wc=17050&crId=creative-1_1_2&ucrid=160175026529250297&impid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&advertiser_id=3170&ecpm=70.000000&e=1]]>
                            </Tracking>
                            <Tracking event="start">
                                <![CDATA[http://172.16.4.213/track?operId=7&p=5890&s=47163&a=1405268&wa=243&ts=1529929473&wc=17050&crId=creative-1_1_2&ucrid=160175026529250297&impid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&advertiser_id=3170&ecpm=70.000000&e=2]]>
                            </Tracking>
                            <Tracking event="midpoint">
                                <![CDATA[http://172.16.4.213/track?operId=7&p=5890&s=47163&a=1405268&wa=243&ts=1529929473&wc=17050&crId=creative-1_1_2&ucrid=160175026529250297&impid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&advertiser_id=3170&ecpm=70.000000&e=3]]>
                            </Tracking>
                            <Tracking event="firstQuartile">
                                <![CDATA[http://172.16.4.213/track?operId=7&p=5890&s=47163&a=1405268&wa=243&ts=1529929473&wc=17050&crId=creative-1_1_2&ucrid=160175026529250297&impid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&advertiser_id=3170&ecpm=70.000000&e=4]]>
                            </Tracking>
                            <Tracking event="thirdQuartile">
                                <![CDATA[http://172.16.4.213/track?operId=7&p=5890&s=47163&a=1405268&wa=243&ts=1529929473&wc=17050&crId=creative-1_1_2&ucrid=160175026529250297&impid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&advertiser_id=3170&ecpm=70.000000&e=5]]>
                            </Tracking>
                            <Tracking event="complete">
                                <![CDATA[http://172.16.4.213/track?operId=7&p=5890&s=47163&a=1405268&wa=243&ts=1529929473&wc=17050&crId=creative-1_1_2&ucrid=160175026529250297&impid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&advertiser_id=3170&ecpm=70.000000&e=6]]>
                            </Tracking>
                        </TrackingEvents>
                        <Duration>
                            <![CDATA[00:00:04]]>
                        </Duration>
                        <VideoClicks>
                            <ClickTracking>
                                <![CDATA[http://172.16.4.213/track?operId=7&p=5890&s=47163&a=1405268&wa=243&ts=1529929473&wc=17050&crId=creative-1_1_2&ucrid=160175026529250297&impid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&advertiser_id=3170&ecpm=70.000000&e=99]]>
                            </ClickTracking>
                            <ClickThrough>
                                <![CDATA[https://www.pubmatic.com]]>
                            </ClickThrough>
                        </VideoClicks>
                        <MediaFiles>
                            <MediaFile delivery="progressive" type="video/mp4" bitrate="500" width="400" height="300" scalable="true" maintainAspectRatio="true">
                                <![CDATA[https://stagingams.pubmatic.com:8443/openwrap/media/pubmatic.mp4]]>
                            </MediaFile>
                        </MediaFiles>
                    </Linear>
                </Creative>
            </Creatives>
            <Pricing model="CPM" currency="USD">
                <![CDATA[12]]>
            </Pricing>
        </InLine>
    </Ad>
</VAST>

The next section provides example JSON payloads that illustrate unsupported features of OpenRTB 2.5.

POST API limitations

OpenWrap's HTTP POST method ignores banner, native, and audio objects.

Unsupported examples

The table below lists JSON payload snippets that illustrate OpenRTB 2.5 structures that OpenWrap does not support at this time.

Object	Description
`BidRequest.Imp.Banner`	Full banner object unsupported. OpenWrap ignores the impression object if it contains a banner object. Sample impression with banner object Expand source Input BidRequest with banner object { "imp":[{ ... "banner":{}, ... }] } Resulting BidRequest { "imp":[] /Removed banner object and impression/ } OpenWrap removes a banner object from an impression when it is specified with a video object in the same impression. Sample impression with banner and video Expand source Input BidRequest with banner and video objects { "imp":[{ ... "banner":{}, "video": {}, ... }] } Resulting BidRequest used throughout { "imp":[{ ... /Removed banner object/ "video": {}, ... }] }
`BidRequest.Imp.Audio`	OpenWrap ignores impression object if it contains an unsupported audio object. Sample impression with audio Expand source Input BidRequest with audio object { "imp":[{ ... "audio":{}, ... }] } Resulting BidRequest { "imp":[] /Removed audio object and impression/ } OpenWrap removes an audio object from an impression if it is specified with video object in the same impression. Sample impression with audio and video Expand source Input BidRequest with audio and video objects { "imp":[{ ... "audio":{}, "video": {}, ... }] } Resulting BidRequest used throughout { "imp":[{ ... /Removed audio object/ "video": {}, ... }] }
`BidRequest.Imp.Native`	Full native object not supported. OpenWrap ignores impressions when they contain a native object. Sample impression with native object; native object is removed. Expand source Input BidRequest with native object { "imp":[{ ... "native":{}, ... }] } Resulting BidRequest { "imp":[] /Removed native object and impression/ } OpenWrap removes the native object from the impression if it is specified with a video object in the same impression. Sample impression with native + video objects; native object is removed Expand source Input BidRequest with native and video objects { "imp":[{ ... "native":{}, "video": {}, ... }] } Resultant BidRequest used throughout { "imp":[{ ... /Removed native object/ "video": {}, ... }] }

GET API parameters

Using HTTP GET, you'll send all BidRequest parameters and values encoded in the URL. The sections below show the Required parameters, followed by the Optional parameters, and a brief example for each.

Required parameters

OpenWrap rejects BidRequests that do not include the parameters in the following table.

OpenWrap Key	ORTB 2.5 Key	Type	Description	Example
`imp.tagid`	`bidrequest.imp[0].tagid`	String	The identifier for a specific ad placement or ad tag that initiated the auction. Use to troubleshoot issues and to help buyers optimize bids; for example, you can specify `adUnitId` here.	`/ID/SampleAdUnit`
`imp.vid.mimes`	`bidrequest.imp[0].video.mimes`	String Array	Comma separated String Array. Supported content MIME types include:: `video/x-ms-wmv` and `video/mp4`.	`video%2F3gpp,video%2Fmp4,video%2Fwebm`
`site.pub.id` / `app.pub.id`	`bidrequest.site.publisher.id` / `bidrequest.app.publisher.id`	String	Exchange-specific publisher ID. Requires at least one of either, `site.pub.id` or `app.pub.id`.	`12345`
`req.ext.wrapper.profileid`	`bidrequest.ext.wrapper.profileid`	Integer	OpenWrap requires a specific profile id for inventory type.	`12345`

Optional parameters

Use the objects/parameters below as needed on a case-by-case basis.

BidRequest object

The BidRequest object is the top-level parent for the other objects described in later sections. The next table shows the OpenWrap key to reference Req objects, and for comparison, the equivalent OpenRTB 2.5 key to reference BidRequest objects.

OpenWrap Key	ORTB 2.5 Key
`req.[param]`	`bidrequest.[param]`

The following table lists the parameters available to let you configure Req objects.

Parameter	Type	Description	Example
`id`	String	The unique ID of the `BidRequest`, provided by the exchange. OpenWrap auto-generates this if you do not provide it.	`45067fec-eab7-4ca0-ad3a-87b01f21846a`
`test`	Integer Default: `0`	Boolean value that indicates test mode, in which auctions are not billable; for example, `0` = live mode, `1` = test mode.	`1`
`at`	Integer Default: `2`	Auction type: `1` = First Price, `2` = Second Price Plus. Define exchange-specific auction types using values greater than 500.	`2`
`tmax`	Integer	Maximum time in milliseconds the exchange allows bids to be received, including Internet latency to avoid timeout. Supersedes any prior guidance from the exchange. Set this in the OpenWrap configuration file.	`100`
`bseat`	String Array	Blocklist of buyer seats (for example, advertisers, agencies), restricted from bidding on the impression. Bidders and the exchange must make the connection between seat IDs and the buyer’s customers which the IDs represent. Use only one `wseat` and/or `bseat` in the same request. Omitting both implies there are no seat restrictions.	`nike,puma`
`wseat`	String Array	White list of buyer seats (for example, advertisers, agencies), restricted from bidding on the impression. Bidders and the exchange must make the connection between seat IDs and the buyer’s customers which the IDs represent. Use only one `wseat` and/or `bseat` in the same request. Omitting both implies there are no seat restrictions.	`nike,puma`
`allimps`	Integer Default: 0	Flags whether the exchange can verify that the offered impressions represent all available impressions in context (that is, all on the web page, or all video spots such as pre, mid, and post-roll), that support road-blocking. `0` = no or unknown, `1` = yes, the impressions offered represent all available.	`1`
`wlang`	String Array	White list of creative languages in ISO-639-1-alpha-2 alpha codes. Omission implies no specific restrictions, but buyers should consider language attributes in the `Device` and/or `Content` objects if available.	`en,ca`
`cur`	String Array	An array of allowed currencies for bids on a `BidRequest` using ISO-4217 alpha codes. Use only if the exchange accepts multiple currencies. Currently, server-side OpenWrap works with only USD… Server-side OpenWrap replaces any other currency with USD.	`USD`
`bcat`	String Array	Blocked advertiser categories using the IAB content categories.	`IAB-1,IAB-2`
`badv`	String Array	Blocklist of advertisers by their domains; for example, `ford.com`.	`ford.com,puma.com`
`bapp`	String Array	Blocklist of apps by their platform-specific, exchange-independent identifiers. For Android, application IDs are bundle or package names; for example, `com.foo.mygame`. For iOS, these are numeric IDs that you can obtain through your Apple Developer account.	`com.foo.mygame,1234`

The BidRequest object supports AdPods…

Using the Extension object hierarchy. See AdPod object for details.

Source object

The Source object is a child of BidRequest described above. The next table shows the OpenWrap key to reference Src objects, and for comparison, the equivalent OpenRTB 2.5 key to reference Source objects.

OpenWrap Key	ORTB 2.5 Key
`src.[param]`	`bidrequest.source.[param]`

The following table lists the parameters available to let you configure Src objects.

Parameter	Type	Description	Example
`fd`	Integer	Entity responsible for the final impression sale decision, where 0 = exchange, 1 = upstream source.	`1`
`tid`	String	Transaction ID common across all participants in a bid request, and potentially may represent multiple exchanges.	`45067fec-eab7-4ca0-ad3a-87b01f21846a`
`pchain`	String	Payment ID chain string containing embedded syntax described in the TAG Payment ID Protocol v1.0.	`5d62403b186f2ace:158309`

Impression object

The Imp object is a child of BidRequest described above, and Imp objects are typically the parent of Video. The next table shows the OpenWrap key to reference Imp objects, and for comparison, the equivalent OpenRTB 2.5 key to reference Impression objects.

OpenWrap Key	ORTB 2.5 Key
`imp.[param]`	`bidrequest.imp[0].[param]`

The following table lists the parameters available to let you configure Imp objects.

OpenWrap Key	Type	Description	Example
`id`	String	A unique identifier for this impression within the context of the bid request (typically, starts with 1 and increments.	`123`
`displaymanager`	String	Name of ad mediation partner, SDK technology, or player responsible for rendering ad (typically video or mobile). Used by some ad servers to customize ad code by a partner. Recommended for video and/or apps.	`PubMaticSDK`
`displaymanagerver`	String	A version of ad mediation partner, SDK technology, or player responsible for rendering ad (typically video or mobile). Used by some ad servers to customize ad code by a partner. Recommended for video and/or apps.	`PubMaticSDK-1.0`
`instl`	Integer Default: 0	0: Not interstitial. 1: The ad is interstitial or full screen.	`1`
`bidfloor`	Float	The minimum bid for this impression expressed in CPM.	`1.1`
`bidfloorcur`	String	Currency specified using ISO-4217 alpha codes. This may be different from bid currency returned by the bidder if this is allowed by the exchange.	`USD`
`clickbrowser`	Integer	Indicates the type of browser opened upon clicking the creative in an app. 0 = embedded 1 = native Note that the Safari View Controller in iOS 9.x devices is considered a native browser for purposes of this attribute.	`0`
`secure`	Integer	Flag to indicate if the impression requires secure HTTPS URL creative assets and markup. 0 = non-secure 1 = secure If omitted, the secure state is unknown, but non-secure HTTP support can be assumed.	`1`
`iframebuster`	String Array	An array of exchange-specific names of supported iframe busters.	`1`
`exp`	Integer	Advisory as to the number of seconds that may elapse between the auction and the actual impression	`1`
`pmp`	String	An oRTB 2.5 PMP object containing configuration JSON for any private marketplace deals active for the impression. Sample PMP Object JSON Expand source { "private_auction": 1, "deals": [{ "id": "123", "bidfloor": 1.2, "bidfloorcur": "USD", "at": 1, "wseat": ["IAB-1", "IAB-2"], "wadomain": ["WD1", "WD2"] }] } Server-side OpenWrap… Forwards the PMP object unchanged to the Prebid Server.	`%7B%22private_auction%22%3A1%2C%22deals%22%3A%5B` `%7B%22id%22%3A%22123%22%2C%22bidfloor%22%3A1.2%2C` `%22bidfloorcur%22%3A%22USD%22%2C%22at%22%3A1%2C` `%22wseat%22%3A%5B%22IAB-1%22%2C%22IAB-2%22%5D%2C` `%22wadomain%22%3A%5B%22WD1%22%2C%22WD2%22%5D` `%7D%5D%7D`

The Impression object supports AdPods…

Using the Extension object hierarchy. See AdPod object for details.

PMP object

The PMP object is a parameter object of the Imp object. PMP objects in turn may encapsulate Deal and Extension objects, as described below.

Parameter Type Description Example

private_auction

Integer

Default: 0

Indicator of auction eligibility to seats named in the Direct Deals object

0 = all bids are accepted
1 = bids are restricted to the deals specified and the terms thereof.

1

deals Object Array Array of Deal objects that convey the specific deals applicable to an impression See Deals section below.

ext Object Placeholder for exchange-specific extensions to OpenRTB. See Ext section below.

Deal object

The Deal object contains configuration details for Deals belonging to the current Imp, and are encapsulated by a PMP object.

Parameter	Type	Description	Example
`id`	String: Required	A unique identifier for the direct deal.	`1234`
`bidfloor`	Float Default: `0`	Minimum bid for this impression expressed in CPM.	`1.2`
`bidfloorcur`	String Default: `USD`	Currency specified using ISO-4217 alpha codes. This may be different from bid currency returned by bidder if this is allowed by the exchange.	`USD`
`at`	Integer	Optional override of the overall auction type of the bid request 1 = First Price 2 = Second Price Plus 3 = the value passed in bidflooris the agreed upon deal price. Additional auction types can be defined by the exchange.	`1`
`wseat`	String Array	Allowlist of buyer seats (for example, advertisers, agencies) allowed to bid on this deal. IDs of seats and the buyer’s customers to which they refer must be coordinated between bidders and the exchange a priori. Omission implies no seat restrictions.	`nike,puma`
`wadomain`	String Array	Array of advertiser domains (for example, `advertiser.com`) allowed to bid on this deal. Omission implies no advertiser restrictions.	`ad.com,page.com`
`ext`	Object	Placeholder for exchange-specific extensions to OpenRTB.	See `Ext` section below.

Video object

The Video object is a child of the Impression object, described above. The next table shows the OpenWrap key to reference Vid objects, and for comparison, the equivalent OpenRTB 2.5 key to reference Video objects.

OpenWrap Key	ORTB 2.5 Key
`imp.vid.[param]`	`bidrequest.imp[0].video.[param]`

The following table lists the parameters available to let you configure Vid objects.

Parameter	Type	Description	Example
`minduration`	Integer	Minimum video duration of ad (or ad pod) in seconds.	`5`
`maxduration`	Integer	Maximum video duration of ad (or ad pod) in seconds.	`120`
`protocols`	Integer Array	Array of supported video protocols. Specify at least one supported protocol in either the `protocol` or `protocols` attribute.	`2,3,5,6,7,8`
`w`	Integer	Width of the video player in device independent pixels (DIPS).	`320`
`h`	Integer	Height of the video player in device independent pixels (DIPS).	`480`
`startdelay`	Integer	Indicates the start delay in seconds for pre, mid, or post-roll ad placements.	`0`
`placement`	Integer	Placement type for the impression.	`5`
`linearity`	Integer	Determines whether the impression is linear, nonlinear, and so on. Leaving unspecified implies all are allowed.	`1`
`skip`	Integer	Determines whether the user can skip the video ad. `0` = No `1` = Yes If a bidder sends markup/creative that is skippable, the `Bid` object must include the `attr` array with an element of `16` to flag that the video is skippable.	`1`
`skipmin`	Integer	Videos of total duration greater than this number of seconds can be skippable; only applicable if the ad is skippable.	`1`
`skipafter`	Integer	Number of seconds a video must play before skipping is enabled; only applicable if the ad is skippable.	`1`
`sequence`	Integer	If the `BidRequest` offers multiple ad impressions, the sequence number facilitates coordinated delivery of multiple creatives.	`1`
`battr`	Integer Array	Blocked creative attributes.	`1,2,3`
`maxextended`	Integer	Maximum extended ad duration, if allowed. `blank`/`0` = extension is not allowed. `-1` = extension allowed, without time limit. `1` or greater = represents the number of seconds playback extends beyond `maxduration`.	`10`
`minbitrate`	Integer	Minimum bit rate in Kbps.	`1200`
`maxbitrate`	Integer	Maximum bit rate in Kbps.	`2000`
`boxingallowed`	Integer	Determines whether 4:3 content is letter-boxed into 16:9 aspect ratio. 0 = No. 1 = Yes.	`1`
`playbackmethod`	Integer Array	Playback methods that may be in use. Unspecified implies that any method is possible. Typically only one method ever used. As a result, a future version of the specification may define this parameter as an integer. The best practice is to use only the first element of this array in preparation for this change.	`1`
`delivery`	Integer Array	Supported delivery methods; for example, streaming, progressive. Unspecified implies that all are supported.	`2`
`pos`	Integer	Ad position on screen.	`7`
`api`	Integer Array	List of supported API frameworks for this impression. Unlisted APIs equal unsupported.	`2`

Site object

The Site object is a child of BidRequest described above. The next table shows the OpenWrap key to reference Site objects, and for comparison, the equivalent OpenRTB 2.5 key to reference Site objects.

OpenWrap Key	ORTB 2.5 Key
`site.[param]`	`bidrequest.site.[param]`

The following table lists the parameters available to let you configure Site objects.

Parameter	Type	Description	Example
`id`	String	Exchange-specific site ID	`123`
`name`	String	Site name (may be aliasedat the publisher’s request).	`EbayShopping`
`domain`	String	Domain of the site (for example, “mysite.foo.com”).	`ebay.com`
`cat`	String Array	Array of IAB content categories of the site.	`IAB1-5`
`sectioncat`	String Array	Array of IAB content categories that describe the current section of the site.	`IAB1-5`
`pagecat`	String Array	Array of IAB content categories that describe the current page or view of the site.	`IAB1-5`
`page`	String	URL of the page where the impression will be shown.	`http%3A%2F%2Febay.com%2Fhome`
`ref`	String	Referrer URL that caused navigation to the current page.	`http%3A%2F%2Febay.com%2Fhome`
`search`	String	Search string that caused navigation to the current page.	`NewCloths`
`mobile`	Integer	Indicates if the site has been programmed to optimize layout when viewed on mobile devices, where 0 = no, 1 = yes.	`1`
`privacypolicy`	Integer	Indicates if the site has a privacy policy. 0 = No 1 = Yes.	`1`
`keywords`	String	Comma separated list of keywords about the site .	`Clothes`

The Site object can also contain the following parameter objects:

Object	OpenWrap Key	ORTB 2.5 Key
Content	`site.cnt.[param]`	`bidrequest.site.content.[param]`
Publisher	`site.pub.[param]`	`bidrequest.site.publisher.[param]`

App object

The App object is a child of BidRequest described above. The next table shows the OpenWrap key to reference App objects, and for comparison, the equivalent OpenRTB 2.5 key to reference App objects.

OpenWrap Key	ORTB 2.5 Key
`app.[param]`	`bidrequest.app.[param]`

The following table lists the parameters available to let you configure App objects.

OpenWrap Key	Type	Description	Example
`id`	String	Exchange-specific app ID.	`1234`
`name`	String	App name (may be aliasedat the publisher’s request).	`MyFooGame`
`bundle`	String	A platform-specific application identifierintended to be unique to the app and independent of the exchange. On Android, this should be a bundle or package name (for example, com.foo.mygame). On iOS, it is typically a numeric ID	`com.foo.mygame`
`domain`	String	Domainof the app (for example, “mygame.foo.com”)	`mygame.foo.com`
`storeurl`	String	App store URL for an installed app; for IQG2.1 compliance.	`https://play.google.com/store/apps/details?id=com.foo.mygame`
`cat`	String Array	Array of IAB content categories of the app.	`IAB1-5,IAB1-6`
`sectioncat`	String Array	Array of IAB content categories that describe the current section of the app.	`IAB1-5`
`pagecat`	String Array	Array of IAB content categories that describe the current page or view of the app.	`IAB1-5`
`ver`	String	Application version.	`1.1`
`privacypolicy`	Integer	Indicates ifthe app has a privacy policy. 0 = No 1 = Yes	`1`
`paid`	Integer	0 = app is free 1 = the app is a paid version	`1`
`keywords`	String	Comma separated list of keywordsabout the app.	`Games`

The App object can also contain the following parameter objects:

Object	OpenWrap Key	ORTB 2.5 Key
Content	`app.cnt.[param]`	`bidrequest.app.content.[param]`
Publisher	`app.pub.[param]`	`bidrequest.app.publisher.[param]`

Publisher object

The Publisher object is a child of the Site and App objects, described above. The next table shows the OpenWrap keys to reference Pub objects, and for comparison, the equivalent OpenRTB 2.5 keys to reference Publisher objects.

OpenWrap Key	ORTB 2.5 Key
`app.pub.[param]`	`bidrequest.app.publisher.[param]`
`site.pub.[param]`	`bidrequest.site.publisher.[param]`

The following table lists the parameters available to let you configure Pub objects.

Parameter	Type	Description	Example
`id`	String	Exchange-specific publisher ID.	`5890`
`name`	String	Publisher name (may be aliased at the publisher’s request).	`TestPublisher`
`cat`	String Array	Array of IAB content categories that describe the publisher.	`IAB1-5`
`domain`	String	Highest level domain of the publisher; for example, “publisher.com”).	`publisher.com`

Content object

The Content object is a child of the Site and App objects, described above. The next table shows the OpenWrap keys to reference Cnt objects, and for comparison, the equivalent OpenRTB 2.5 keys to reference Content objects.

OpenWrap Key	ORTB 2.5 Key
`app.cnt.[param]`	`bidrequest.app.content.[param]`
`site.cnt.[param]`	`bidrequest.site.content.[param]`

The following table lists the parameters available to let you configure Content objects.

Parameter	Type	Description	Example
`id`	String	ID uniquely identifying the content.	`381d2e0b-548d-4f27-bfdd-e6e66f43557e`
`episode`	Integer	Episode number.	`1`
`title`	String	Content title. Video Examples: “Search Committee” (television), “A New Hope” (movie), or “Endgame” (made for web). Non-Video Example: “Why an Antarctic Glacier Is Melting So Quickly” (Time magazine article)	`StarWars`
`series`	String	Content series. Video Examples: “The Office” (television), “Star Wars” (movie), or “Arby ‘N’ The Chief” (made for web). Non-Video Example: “Ecocentric” (Time Magazine blog).	`StarWars`
`season`	String	Content season (for example, “Season 3”).	`Season3`
`artist`	String	Artist credited with the content.	`GeorgeLucas`
`genre`	String	Genre that best describes the content (for example, rock, pop, etc).	`Action`
`album`	String	Album to which the content belongs; typically for audio.	`Action`
`isrc`	String	International Standard Recording Code conforming to ISO-3901.	`2`
`url`	String	URL of the content, for buy-side contextualization or review.	`http://www.pubmatic.com/test/`
`cat`	String Array	Array of IAB content categories that describe the content producer.	`IAB1-1,IAB1-2`
`prodq`	Integer	Production quality.	`1`
`context`	Integer	Type of content (game, video, text, etc.).	`1`
`contentrating`	String	Content rating (for example, MPAA).	`MPAA`
`userrating`	String	User rating of the content (for example, number of stars, likes, etc.).	`9-Stars`
`qagmediarating`	Integer	Media rating per IQG guidelines.	`1`
`keywords`	String	Comma separated list of keywordsdescribing the content	`ActionMovies`
`livestream`	Integer	0 = Not Live 1 = Content is Live (for example, stream, live blog).	`1`
`sourcerelationship`	Integer	0 = Indirect 1 = Direct.	`1`
`len`	Integer	Length of content in seconds; appropriate for video or audio.	`12000`
`language`	String	Content language using ISO-639-1-alpha-2.	`en-US`
`embeddable`	Integer	Indicator of whether ornot the content is embeddable (for example, an embeddable video player). 0 = No 1 = Yes	`1`

The Content object can also contain the Producer parameter object.

Producer object

The Producer object is a parameter object for the Content, described above. The next table shows the OpenWrap keys to reference Prod objects from App and Site contexts, and for comparison, the equivalent OpenRTB 2.5 keys.

OpenWrap Keys	ORTB 2.5 Keys
`app.cnt.prod.[param]`	`bidrequest.app.content.producer.[param]`
`site.cnt.prod.[param]`	`bidrequest.site.content.producer.[param]`

The following table lists the parameters available to let you configure Prod objects.

Parameter	Type	Description	Example
`id`	String	Content producer or originator ID. Useful if content is syndicated and may be posted on a site using embed tags	`Prod123`
`name`	String	Content producer or originator name; for example, “Warner Bros”.	`GaryKurtz`
`cat`	String Array	Array of IAB content categories that describe the content producer.	`IAB1-5,IAB1-6`
`domain`	String	Highest level domainof the content producer; for example, “producer.com”.	`producer.com`

Device object

The Device object is a child of BidRequest described above. The next table shows the OpenWrap key to reference Dev objects, and for comparison, the equivalent OpenRTB 2.5 key to reference Device objects.

OpenWrap Key	ORTB 2.5 Key
`dev.[param]`	`bidrequest.device.[param]`

The following table lists the parameters available to let you configure Device objects.

Parameter	Type	Description	Example
`ua`	String	Browser user agent string. It can be derived from User-Agent header if not specified.	`Mozilla%2F5.` `0%20 (Windows%20NT%206. 1%3B%20Win64%3B%20x64%3B%20rv%3A47.0) %20Gecko%2F20100101%20Firefox%2F47.0`
`dnt`	Integer	Standard “DoNotTrack”flagas set in the header by the browser. 0 = Tracking is unrestricted 1 = Do Not Track.	`1`
`lmt`	Integer	“Limit Ad Tracking” signal commercially endorsed (for example, iOS, Android) 0 = tracking is unrestricted 1 = tracking must be limited per commercial guidelines.	`1`
`ip`	String	IPv4 address closest to device. It can be derived from request headers in following sequence. * HTTP_RLNCLIENTIPADDR * HTTP_SOURCE_IP * HTTP_X_CLUSTER_CLIENT_IP * HTTP_X_FORWARDED_IP * REMOTE_ADDR	`127.0.0.1`
`ipv6`	String	IP address closest to device as IPv6.	`2001:db8::8a2e:370:7334`
`devicetype`	Integer	The general type of device.	`1`
`make`	String	Device make (for example, “Apple”)	`Samsung`
`model`	String	Device model (for example, “iPhone”)	`Galaxy-A70S`
`os`	String	Device operating system (for example, “iOS”).	`Android`
`osv`	String	Device operating system version (for example, “3.1.2”)	`MarshMellow`
`hwv`	String	Hardware version of the device (for example, “5S” for iPhone 5S).	`A70s`
`h`	Integer	Physical height of the screen in pixels	`768`
`w`	Integer	Physical width of the screen in pixels	`1366`
`ppi`	Integer	Screen size as pixels per linear inch.	`4096`
`pxratio`	Float	The ratio of physical pixels to device independent pixels	`1.3`
`js`	Integer	Support for JavaScript. 0 = No. 1 = Yes.	`1`
`geofetch`	Integer	Indicates if the geolocation API will be available to JavaScript code running in the banner 0 = No. 1 = Yes.	`0`
`flashver`	String	Version of Flash supported by the browser.	`1.1`
`language`	String	Browser language using ISO-639-1-alpha-2.	`en-US`
`carrier`	String	Carrier or ISP (for example, “VERIZON”) using exchange-curated string names, which once deduced, should be published to bidders.	`VERIZON`
`mccmnc`	String	Mobile carrier as the concatenated MCC-MNC code (for example, “310-005” identifies Verizon Wireless CDMA in the USA). See the Wikipedia article on Mobile country codes for further examples. Note that the dash between the MCC and MNC segments is required to ensure accurate parsing.	`310-005`
`connectiontype`	Integer	Network connection type.	`2`
`ifa`	String	ID sanctioned for advertiser use in the clear (that is, not hashed).	`EA7583CD-A667-48BC-B806-42ECB2B48606`
`didsha1`	String	Hardware device ID (for example, IMEI); hashed via SHA1.	`613b4d2f6a09ee5f820d670a1d5b1cc4ccc08bc2`
`didmd5`	String	Hardware device ID (for example, IMEI); hashed via MD5.	`12d2cd0eacd05dae666c4a5ff3067e42`
`dpidsha1`	String	Platform device ID (for example, Android ID); hashed via SHA1.	`613b4d2f6a09ee5f820d670a1d5b1cc4ccc08bc2`
`dpidmd5`	String	Platform device ID (for example, Android ID); hashed via MD5.	`12d2cd0eacd05dae666c4a5ff3067e42`
`macsha1`	String	MAC address of the device; hashed via SHA1.	`613b4d2f6a09ee5f820d670a1d5b1cc4ccc08bc2`
`macmd5`	String	MAC address of the device; hashed via MD5.	`12d2cd0eacd05dae666c4a5ff3067e42`

The Device object can also contain the Geo parameter object.

User object

The User object is a child of BidRequest described above. The next table shows the OpenWrap key to reference User objects, and for comparison, the equivalent OpenRTB 2.5 key to reference User objects.

OpenWrap Key	ORTB 2.5 Key
`user.[param]`	`bidrequest.user.[param]`

The following table lists the parameters available to let you configure User objects.

Parameter	Type	Description	Example
`id`	String	Exchange-specific ID for the user. At least one of idor buyeruidis recommended.	`45067fec-eab7-4ca0-ad3a-87b01f21846a`
`buyeruid`	String	Buyer-specific ID for the user as mapped by the exchange for the buyer. At least one of buyeruidor idis recommended.	`45067fec-eab7-4ca0-ad3a-87b01f21846a`
`yob`	Integer	Year of birth as a 4-digit integer.	`1990`
`gender`	String	Gender, where “M” = male,“F” = female, “O” = known to be other (that is, omitted is unknown).	`M`
`keywords`	String	Comma separated list of keywords, interests, or intent.	`Movies`
`customdata`	String	Optional feature to pass bidder data that was set in the exchange’s cookie. The string must be in base85 cookie safe characters and be in any format. Proper JSON encoding must be used to include “escaped” quotation marks.	`StarWars`
`ext.consent`	String	GDPR consent string should be passed here.	`BOEFEAyOEFEAyAHABDENAI4AAAB9vABAASA`

The User object can also contain the Geo parameter object.

Geo object

The Geo object is a child of the Device and User objects, described above. The next table shows the OpenWrap keys to reference the Geo object from Device and User contexts, and for comparison, the equivalent OpenRTB 2.5 keys.

OpenWrap Keys	ORTB 2.5 Keys
dev.geo.lat.`[param]`	bidrequest.device.geo.`[param]`
user.geo.lat.`[param]`	bidrequest.user.geo.`[param]`

The following table lists the parameters available to let you configure Geo objects.

Parameter	Type	Description	Example
`lat`	Float	Latitude from -90.0 to +90.0, where negative is south.	`72.6`
`lon`	Float	Longitude from -180.0 to +180.0, where negative is west.	`72.6`
`type`	Integer	Source of location data; recommended when passing lat/lon.	`1`
`accuracy`	Integer	Estimated location accuracy in meters; Recommended when lat/lonare specified and derived from a device’s location services (that is, type = 1). Note that this is the accuracy as reported from the device. Consult OS specific documentation (for example, Android, iOS) for exact interpretation.	`10`
`lastfix`	Integer	Number of seconds since this geolocation fix was established. Note that devices may cache location data across multiple fetches. Ideally, this value should be from the time the actual fix was taken.	`0`
`ipservice`	Integer	Service or provider used to determine geolocation from IP address if applicable (that is, type = 2).	`1`
`country`	String	Country code using ISO-3166-1-alpha-3	`India`
`region`	String	Region code using ISO-3166-2; 2-letter state code if USA.	`Maharashtra`
`regionfips104`	String	Region of a country using FIPS 10-4 notation. While OpenRTB supports this attribute, it has been withdrawn by NIST in 2008.	`MAHA`
`metro`	String	Google metro code; similar to but not exactly Nielsen DMAs.	`Mumbai`
`city`	String	City using United Nations Code for Trade and Transport Locations.	`Mumbai`
`zip`	String	Zip or postal code.	`123456`
`utcoffset`	Integer	Local time as the number +/- of minutes from UTC.	`120`

Regulation object

The Regs object is a child of BidRequest described above. The next table shows the OpenWrap key to reference Regs objects, and for comparison, the equivalent OpenRTB 2.5 key to reference Regs objects. Note that the Regs uses the Ext object to accommodate newer regulations like GDPR and US Privacy, which are not covered in the oRTB 2.5 specification.

OpenWrap Key	ORTB 2.5 Key
`regs.[param]`	`bidrequest.regs.[param]`

The following table lists the parameters available to let you configure User objects.

Parameter Type Description Example

coppa

Integer

Indicates whether the BidRequest is subject to the COPPA regulations established by the US FTC.

0 = No
1 = Yes

1

ext.gdpr

Integer

Indicates whether GDPR applies to the BidRequest.

0 = No
1 = Yes

1

ext.us_privacy String CCPA string for the BidRequest, in US Privacy string format. 1YNN

OpenWrap-specific Extension object

The Ext object is a child of BidRequest described above. The next table shows the OpenWrap key to reference Ext objects, and for comparison, the equivalent OpenRTB 2.5 key to reference Ext objects.

OpenWrap Key	ORTB 2.5 Key
`req.ext.wrapper.[param]`	`bidrequest.ext.[param]`

The following table lists the parameters available to let you configure User objects.

Parameter Type Description Example

versionid Integer PubMatic OpenWrap specific profile versionid. 1

sumry_disable

Integer

PubMatic OpenWrap should return detailed summary in response extension:

0 = Summary will be returned in response extension
1 = Summary will not be returned in response extension

1

clientconfig Integer PubMatic OpenWrap specific configuration. 1

Dynamic Extension object

We can add any number of extension parameters dynamically by providing nested objects separated by dot, resulting in a String Parameter.

To learn about supporting other data types in the Ext object…

Contact the PubMatic OpenWrap Team.

Passing Sample Ext parameter such as, req.ext.ow.bidder.name=pubmatic and req.ext.ow.pubmatic.consent=present:

Dynamic Extension Parameter Example

{
	"ext": {
		"ow": {
			"bidder": {
				"name":"pubmatic"
			},
			"pubmatic" : {
				"consent":"present"
			}
		}
	}
}

Data types currently unsupported for Ext object:
- JSON Integer
- JSON Double
- JSON Array Integer
- JSON Array Double
- JSON Array String
- JSON Array Objects

You can use the Ext object to add String parameters to the object keys shown below:

Extension Prefix Keys	ORTB 2.5 Key
`req.ext`	`bidrequest.ext`
`src.ext`	`bidrequest.source.ext`
`regs.ext`	`bidrequest.regs.ext`
`imp.ext`	`bidrequest.imp[0].ext`
`imp.vid.ext`	`bidrequest.imp[0].video.ext`
`site.ext`	`bidrequest.site.ext`
`app.ext`	`bidrequest.app.ext`
`site.pub.ext`	`bidrequest.site.publisher.ext`
`site.cnt.ext`	`bidrequest.site.content.ext`
`site.cnt.prod.ext`	`bidrequest.site.content.producer.ext`
`app.pub.ext`	`bidrequest.app.publisher.ext`
`app.cnt.ext`	`bidrequest.app.content.ext`
`app.cnt.prod.ext`	`bidrequest.app.content.producer.ext`
`dev.ext`	`bidrequest.device.ext`
`dev.geo.ext`	`bidrequest.device.geo.ext`
`user.ext`	`bidrequest.user.ext`
`user.geo.ext`	`bidrequest.user.geo.ext`

Example BidRequest

Sample Video BidRequest Using CURL

curl -v "http://172.16.4.192:7878/video/vast?imp.tagid=%2F15671365%2FDMDemo&app.pub.id=5890&req.ext.wrapper.profileid=3514&req.ext.wrapper.versionid=1&imp.vid.mimes=video/3gpp,video/mp4,video/webm"
*   Trying 172.16.4.192:7878...
* TCP_NODELAY set
* Connected to 172.16.4.192 (172.16.4.192) port 7878 (#0)
> GET /video/vast?imp.tagid=%2F15671365%2FDMDemo&app.pub.id=5890&req.ext.wrapper.profileid=3514&req.ext.wrapper.versionid=1&imp.vid.mimes=video/3gpp,video/mp4,video/webm HTTP/1.1
> Host: 172.16.4.192:7878
> User-Agent: curl/7.65.2
> Accept: */*
> 
* Mark bundle as not supporting multiuse
< HTTP/1.1 200 OK
< Access-Control-Allow-Origin: *
< Content-Type: application/xml
< Date: Mon, 16 Mar 2020 12:54:18 GMT
< Transfer-Encoding: chunked
< 
<VAST version="3.0"><Ad id="601364"><InLine><AdSystem><![CDATA[Acudeo Compatible]]></AdSystem><AdTitle><![CDATA[VAST 2.0 Instream Test 1]]></AdTitle><Description><![CDATA[VAST 2.0 Instream Test 1]]></Description><Impression><![CDATA[//t.pubmatic.com/wt?bidid=a9824138-92ac-4185-aa28-7439a06da345&eg=15&en=15&iid=50f9699d-3ab7-4ba9-84b9-0a920741bb02&kgpv=%2F15671365%2FDMDemo%400x0&pdvid=1&pid=3514&pn=pubmatic&pubid=5890&purl=&slot=a9824138-92ac-4185-aa28-7439a06da345_%2F15671365%2FDMDemo&tst=1584363258]]></Impression><Impression><![CDATA[http://172.16.4.213/AdServer/AdDisplayTrackerServlet?operId=1&pubId=5890&siteId=47163&adId=1405268&adType=13&adServerId=243&kefact=70.000000&kaxefact=70.000000&kadNetFrequecy=0&kadwidth=0&kadheight=0&kadsizeid=97&kltstamp=1529929473&indirectAdId=0&adServerOptimizerId=2&ranreq=0.1&kpbmtpfact=100.000000&dcId=1&tldId=0&passback=0&svr=MADS1107&ekefact=Ad8wW91TCwCmdG0jlfjXn7Tyzh20hnTVx-m5DoNSep-RXGDr&ekaxefact=Ad8wWwRUCwAGir4Zzl1eF0bKiC-qrCV0D0yp_eE7YizB_BQk&ekpbmtpfact=Ad8wWxRUCwD7qgzwwPE2LnS5-Ou19uO5amJl1YT6-XVFvQ41&imprId=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&oid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&crID=creative-1_1_2&ucrid=160175026529250297&campaignId=17050&creativeId=0&pctr=0.000000&wDSPByrId=511&wDspId=6&wbId=0&wrId=0&wAdvID=3170&isRTB=1&rtbId=EBCA079F-8D7C-45B8-B733-92951F670AA1&pmZoneId=zone1&pageURL=www.yahoo.com&lpu=ae.com]]></Impression><Impression><![CDATA[https://dsptracker.com/{PSPM}]]></Impression><Error><![CDATA[http://172.16.4.213/track?operId=7&p=5890&s=47163&a=1405268&wa=243&ts=1529929473&wc=17050&crId=creative-1_1_2&ucrid=160175026529250297&impid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&advertiser_id=3170&ecpm=70.000000&er=[ERRORCODE]]]></Error><Error><![CDATA[https://Errortrack.com?p=1234&er=[ERRORCODE]]]></Error><Creatives><Creative AdID="601364"><Linear skipoffset="70%"><TrackingEvents><Tracking event="close"><![CDATA[https://mytracking.com/linear/close]]></Tracking><Tracking event="skip"><![CDATA[https://mytracking.com/linear/skip]]></Tracking><Tracking event="creativeView"><![CDATA[http://172.16.4.213/track?operId=7&p=5890&s=47163&a=1405268&wa=243&ts=1529929473&wc=17050&crId=creative-1_1_2&ucrid=160175026529250297&impid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&advertiser_id=3170&ecpm=70.000000&e=1]]></Tracking><Tracking event="start"><![CDATA[http://172.16.4.213/track?operId=7&p=5890&s=47163&a=1405268&wa=243&ts=1529929473&wc=17050&crId=creative-1_1_2&ucrid=160175026529250297&impid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&advertiser_id=3170&ecpm=70.000000&e=2]]></Tracking><Tracking event="midpoint"><![CDATA[http://172.16.4.213/track?operId=7&p=5890&s=47163&a=1405268&wa=243&ts=1529929473&wc=17050&crId=creative-1_1_2&ucrid=160175026529250297&impid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&advertiser_id=3170&ecpm=70.000000&e=3]]></Tracking><Tracking event="firstQuartile"><![CDATA[http://172.16.4.213/track?operId=7&p=5890&s=47163&a=1405268&wa=243&ts=1529929473&wc=17050&crId=creative-1_1_2&ucrid=160175026529250297&impid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&advertiser_id=3170&ecpm=70.000000&e=4]]></Tracking><Tracking event="thirdQuartile"><![CDATA[http://172.16.4.213/track?operId=7&p=5890&s=47163&a=1405268&wa=243&ts=1529929473&wc=17050&crId=creative-1_1_2&ucrid=160175026529250297&impid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&advertiser_id=3170&ecpm=70.000000&e=5]]></Tracking><Tracking event="complete"><![CDATA[http://172.16.4.213/track?operId=7&p=5890&s=47163&a=1405268&wa=243&ts=1529929473&wc=17050&crId=creative-1_1_2&ucrid=160175026529250297&impid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&advertiser_id=3170&ecpm=70.000000&e=6]]></Tracking></TrackingEvents><Duration><![CDATA[00:00:04]]></Duration><VideoClicks><ClickTracking><![CDATA[http://172.16.4.213/track?operId=7&p=5890&s=47163&a=1405268&wa=243&ts=1529929473&wc=17050&crId=creative-1_1_2&ucrid=160175026529250297&impid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&advertiser_id=3170&ecpm=70.000000&e=99]]></ClickTracking><ClickThrough><![CDATA[https://www.pubmatic.com]]></ClickThrough></VideoClicks><MediaFiles><MediaFile delivery="progressive" type="video/mp4* Connection #0 to host 172.16.4.192 left intact
" bitrate="500" width="400" height="300" scalable="true" maintainAspectRatio="true"><![CDATA[https://stagingams.pubmatic.com:8443/openwrap/media/pubmatic.mp4]]></MediaFile></MediaFiles></Linear></Creative></Creatives><Pricing model="CPM" currency="USD"><![CDATA[15]]></Pricing></InLine></Ad></VAST>

GET API limitations

GET API supports single video impression only. It currently does not support multiple impressions.
Use standard URL encoding for all String parameters to ensure requested URL doesn't break.
The default format for all String Array parameters is comma separated.
The dynamic extension parameters currently support only JSON string and JSON object data types. No other JSON data types are supported at this time.

AdPod object

AdPod is an Extension object of the BidRequest or Impression.Video objects described above.

For more information about using Ad Pods…

See Ad Pod Support for OpenWrap Video.

You reference AdPod objects using the Extension object hierarchy, and the table below shows the object path to use for the HTTP GET and POST methods.

GET API	POST API	Scope notes
`req.ext.adpod.[param]`	`bidrequest.ext.adpod.[param]`	`BidRequest` parameters are global in scope, including default values.
`imp.vid.ext.adpod.[param]`	`video.ext.adpod.[param]`	`Impression.Video` object parameters override global scope parameters from `BidRequest`.

The following table lists the parameters available to let you configure AdPod objects.

Parameter	Type	Mandatory (with a defined AdPod object)	Description	Default value (with a defined AdPod object)
`offset`	Integer	N	Defines the position where the AdPod might play in a long video; for example, 30 min from start. This helps define duration based rules to determine when the same ads can/cannot play.	`0`
`minads`	Integer	N	Minimum number of ads to include in the AdPod.	`2`
`maxads`	Integer	N	Maximum number of ads to inlcude in the AdPod.	`3`
`adminduration`	Integer	N	Minimum duration in seconds for each ad in the AdPod.	`video.minduration/2`
`admaxduration`	Integer	N	Maximum duration in seconds for each ad in the AdPod.	`video.maxduration/2`
`excladv`	Integer	N	Percentage of ads allowed to have the same advertiser in the AdPod.	`100`
`excliabcat`	Integer	N	Percentage of ads allowed to have the same IAB category in the AdPod.	`100`
BidRequest-only parameters
`adpod` (`POST` method only)	Object	Y	New object for defining an `AdPod` object.
`crosspodexcladv`	Integer	N	Percentage of ads allowed to have the same advertiser across all `AdPod`s in the `BidRequest`.	`100`
`crosspodexcliabcat`	Integer	N	Percentage of ads allowed to have the same IAB categories across all `AdPod` s in the `BidRequest` .	`100`
`excliabcatwindow`	Integer	N	The number of minutes during which the exclusive IAB rule applies. If two `AdPod`s render within a window, then the rule applies, otherwise the rule resets.	`100`
`excladvwindow`	Integer	N	The number of minutes during which the exclusive advertiser rule applies. If two `AdPod` s render within a window, then the rule applies, otherwise the rule resets.	`100`

CTV endpoints

Endpoint	Description
`/video/openrtb`	OpenRTB endpoint returns IAB Standard OpenRTB 2.5 formatted response for a `BidRequest`.
`/video/vast`	VAST endpoint returns VAST-format XML response for a video `BidRequest`.
/video/json	This CTV video endpoint will cache individual AdPod creatives and return targeting values in response.

OpenRTB endpoint response

IAB Standard Open RTB 2.5 BidResponse format.

Response Headers

Content-Type	`application/json`

Valid OpenRTB BidResponse

* Response Headers
* Mark bundle as not supporting multiuse
< HTTP/1.1 200 OK
< Access-Control-Allow-Origin: *
< Content-Type: application/json
< Date: Mon, 16 Mar 2020 12:41:32 GMT
< Content-Length: 47
< 
{
	"id": "1559039248176",
	"seatbid": [{
		"bid": [{
			"id": "28635736ddc2bb1",
			"impid": "28635736ddc2bb1",
			"price": 1.1,
			"adm": "<VAST version=\"3.0\"><![CDATA[\n]]><Ad id=\"1\"><![CDATA[\n]]><Wrapper><![CDATA[\n]]><AdSystem><![CDATA[PubMatic]]></AdSystem><![CDATA[\n]]><VASTAdTagURI><![CDATA[https://stagingva.pubmatic.com:8443/video/Shashank/dspResponse/vastInline.php?adt=13&m=1+2+6+7+8&x=3&y=3&t=0&va=3&c=23216&tpbt=shashank&nuad=1x1&sc=1]]></VASTAdTagURI><![CDATA[\n]]><Error><![CDATA[http://aktrack.pubmatic.com/track?operId=7&p=159586&s=659893&a=2621943&wa=243&ts=1584005486&wc=23216&crId=adt:13_m:1+2+6+7+8_x:3_y:3_t:0_va:3_c:23216_tpbt:shashank_nuad:1x1_sc:1_off&ucrid=11591101254269920398&impid=E43A994E-0139-453F-A0A6-111E3D0BFBAD&advertiser_id=116206&ecpm=1.100000&er=[ERRORCODE]]]></Error><![CDATA[\n]]><Error><![CDATA[https://image8.pubmatic.com/AdServer/ImgSync?&fp=1&mpc=10&p=159586&gdpr=1&gdpr_consent=BOEFEAyOEFEAyAHABDENAI4AAAB9vABAASA&pmc=1&pu=https%3A%2F%2Fimage4.pubmatic.com%2FAdServer%2FSPug%3Fpmc%3D1%26partnerID%3D159586%26partnerUID%3D%28null%29]]></Error><![CDATA[\n]]><Impression><![CDATA[//127.0.0.1:8080/wt?bidid=28635736ddc2bb1&eg=1.1&en=1.1&iid=5eeea7bb-c3a3-4788-8ade-7cf019dda1d3&kgpv=%2F15671365%2FDMDemo%400x0&pdvid=2&pid=1887&pn=pubmatic&pubid=159586&purl=http%3A%2F%2Febay.com%2Finte%2Fautomation%2Fs2s%2Fpwt_parameter_validation_muti_slot_multi_size.html%3Fvideobid%3D5&slot=28635736ddc2bb1_%2F15671365%2FDMDemo&tst=1584005483]]></Impression><Impression><![CDATA[http://aktrack.pubmatic.com/AdServer/AdDisplayTrackerServlet?operId=1&pubId=159586&siteId=659893&adId=2621943&adType=13&adServerId=243&kefact=1.100000&kaxefact=1.100000&kadNetFrequecy=0&kadwidth=0&kadheight=0&kadsizeid=97&kltstamp=1584005486&indirectAdId=0&adServerOptimizerId=2&ranreq=0.1&kpbmtpfact=821.000000&dcId=1&tldId=0&passback=0&svr=ShashankAdServer&ekefact=bgFqXjk7BABqeeq1vNmIqfzWp43CzCesuFsFruVq5Ajvkuh-&ekaxefact=bgFqXlA7BAA_y0cAZgRlplvbsz1ViYMZk-ZoOtN6t7tIV4yN&ekpbmtpfact=bgFqXmI7BAAOigLz24ttvLAd0ktmDVm7f9Pi73FoFB6wxU7X&enpp=bgFqXnU7BABugqBx5MZqgLua_IKRd28xZtHOasI114bVcfhP&crID=adt:13_m:1+2+6+7+8_x:3_y:3_t:0_va:3_c:23216_tpbt:shashank_nuad:1x1_sc:1_off&lpu=ae.com&ucrid=11591101254269920398&campaignId=23216&creativeId=0&pctr=0.000000&wDSPByrId=1&wDspId=22&wbId=0&wrId=0&wAdvID=116206&isRTB=1&rtbId=C9CEB2A5-A0E7-4009-9D16-82DB0CE6ADF1&imprId=E43A994E-0139-453F-A0A6-111E3D0BFBAD&oid=E43A994E-0139-453F-A0A6-111E3D0BFBAD&country=Ind&pageURL=http%3A%2F%2Febay.com%2Finte%2Fautomation%2Fs2s%2Fpwt_parameter_validation_muti_slot_multi_size.html%3Fvideobid%3D5&pmc=1&tpb=0]]></Impression><![CDATA[\n]]><Impression><![CDATA[https://image8.pubmatic.com/AdServer/ImgSync?&fp=1&mpc=10&p=159586&gdpr=1&gdpr_consent=BOEFEAyOEFEAyAHABDENAI4AAAB9vABAASA&pmc=1&pu=https%3A%2F%2Fimage4.pubmatic.com%2FAdServer%2FSPug%3Fpmc%3D1%26partnerID%3D159586%26partnerUID%3D%28null%29]]></Impression><![CDATA[\n]]><Creatives><![CDATA[\n]]><Creative><![CDATA[\n]]><Linear><![CDATA[\n]]><TrackingEvents><![CDATA[\n]]><Tracking event=\"creativeView\"><![CDATA[http://aktrack.pubmatic.com/track?operId=7&p=159586&s=659893&a=2621943&wa=243&ts=1584005486&wc=23216&crId=adt:13_m:1+2+6+7+8_x:3_y:3_t:0_va:3_c:23216_tpbt:shashank_nuad:1x1_sc:1_off&ucrid=11591101254269920398&impid=E43A994E-0139-453F-A0A6-111E3D0BFBAD&advertiser_id=116206&ecpm=1.100000&e=1]]></Tracking><![CDATA[\n]]><Tracking event=\"start\"><![CDATA[http://aktrack.pubmatic.com/track?operId=7&p=159586&s=659893&a=2621943&wa=243&ts=1584005486&wc=23216&crId=adt:13_m:1+2+6+7+8_x:3_y:3_t:0_va:3_c:23216_tpbt:shashank_nuad:1x1_sc:1_off&ucrid=11591101254269920398&impid=E43A994E-0139-453F-A0A6-111E3D0BFBAD&advertiser_id=116206&ecpm=1.100000&e=2]]></Tracking><![CDATA[\n]]><Tracking event=\"midpoint\"><![CDATA[http://aktrack.pubmatic.com/track?operId=7&p=159586&s=659893&a=2621943&wa=243&ts=1584005486&wc=23216&crId=adt:13_m:1+2+6+7+8_x:3_y:3_t:0_va:3_c:23216_tpbt:shashank_nuad:1x1_sc:1_off&ucrid=11591101254269920398&impid=E43A994E-0139-453F-A0A6-111E3D0BFBAD&advertiser_id=116206&ecpm=1.100000&e=3]]></Tracking><![CDATA[\n]]><Tracking event=\"firstQuartile\"><![CDATA[http://aktrack.pubmatic.com/track?operId=7&p=159586&s=659893&a=2621943&wa=243&ts=1584005486&wc=23216&crId=adt:13_m:1+2+6+7+8_x:3_y:3_t:0_va:3_c:23216_tpbt:shashank_nuad:1x1_sc:1_off&ucrid=11591101254269920398&impid=E43A994E-0139-453F-A0A6-111E3D0BFBAD&advertiser_id=116206&ecpm=1.100000&e=4]]></Tracking><![CDATA[\n]]><Tracking event=\"thirdQuartile\"><![CDATA[http://aktrack.pubmatic.com/track?operId=7&p=159586&s=659893&a=2621943&wa=243&ts=1584005486&wc=23216&crId=adt:13_m:1+2+6+7+8_x:3_y:3_t:0_va:3_c:23216_tpbt:shashank_nuad:1x1_sc:1_off&ucrid=11591101254269920398&impid=E43A994E-0139-453F-A0A6-111E3D0BFBAD&advertiser_id=116206&ecpm=1.100000&e=5]]></Tracking><![CDATA[\n]]><Tracking event=\"complete\"><![CDATA[http://aktrack.pubmatic.com/track?operId=7&p=159586&s=659893&a=2621943&wa=243&ts=1584005486&wc=23216&crId=adt:13_m:1+2+6+7+8_x:3_y:3_t:0_va:3_c:23216_tpbt:shashank_nuad:1x1_sc:1_off&ucrid=11591101254269920398&impid=E43A994E-0139-453F-A0A6-111E3D0BFBAD&advertiser_id=116206&ecpm=1.100000&e=6]]></Tracking><![CDATA[\n]]><Tracking event=\"skip\"><![CDATA[http://aktrack.pubmatic.com/track?operId=7&p=159586&s=659893&a=2621943&wa=243&ts=1584005486&wc=23216&crId=adt:13_m:1+2+6+7+8_x:3_y:3_t:0_va:3_c:23216_tpbt:shashank_nuad:1x1_sc:1_off&ucrid=11591101254269920398&impid=E43A994E-0139-453F-A0A6-111E3D0BFBAD&advertiser_id=116206&ecpm=1.100000&e=7]]></Tracking><![CDATA[\n]]></TrackingEvents><![CDATA[\n]]><VideoClicks><![CDATA[\n]]><ClickTracking><![CDATA[http://aktrack.pubmatic.com/track?operId=7&p=159586&s=659893&a=2621943&wa=243&ts=1584005486&wc=23216&crId=adt:13_m:1+2+6+7+8_x:3_y:3_t:0_va:3_c:23216_tpbt:shashank_nuad:1x1_sc:1_off&ucrid=11591101254269920398&impid=E43A994E-0139-453F-A0A6-111E3D0BFBAD&advertiser_id=116206&ecpm=1.100000&e=99]]></ClickTracking><![CDATA[\n]]></VideoClicks><![CDATA[\n]]></Linear><![CDATA[\n]]></Creative><![CDATA[\n]]></Creatives><![CDATA[\n]]><Extensions><![CDATA[\n]]><Extension><![CDATA[\n]]><Meta><![CDATA[name=pm-forcepixel;ver=1.0]]></Meta><![CDATA[\n]]><Pixel loc=\"0\"><![CDATA[\n]]><Code type=\"1\"><![CDATA[https://ads.pubmatic.com/AdServer/js/showad.js#PIX&ptask=DSP&SPug=1&fp=1&mpc=10&u=45067fec-eab7-4ca0-ad3a-87b01f21846a&p=159586&s=659893&d=1&cp=0&sc=0&rs=0&os=0&gdpr=1&gdpr_consent=BOEFEAyOEFEAyAHABDENAI4AAAB9vABAASA]]></Code><![CDATA[\n]]></Pixel><![CDATA[\n]]></Extension><![CDATA[\n]]></Extensions><![CDATA[\n]]></Wrapper><![CDATA[\n]]></Ad><![CDATA[\n]]></VAST>",
			"adomain": [
				"ae.com"
			],
			"cid": "23216",
			"crid": "adt:13_m:1+2+6+7+8_x:3_y:3_t:0_va:3_c:23216_tpbt:shashank_nuad:1x1_sc:1_off",
			"h": 0,
			"w": 0
		}],
		"seat": "pubmatic"
	}],
	"cur": "USD"
}

Error response

OpenWrap CTV OpenRTB endpoint uses two error formats according to the type of error.

1. Input parameter error…

{
    "ErrorCode": 6,
    "Error": "Invalid Configuration"
}

2. SSP Response error…

{
    "id": "0a0e40c8-f66d-4c11-9e9a-f7993b6065bb",
    "seatbid": [
        {
            "bid": [
                {
                    "id": "90b5a5fc-7b46-47db-8380-820c216ff426",
                    "impid": "90b5a5fc-7b46-47db-8380-820c216ff426",
                    "price": 0,
                    "h": 0,
                    "w": 0,
                    "ext": {}
                }
            ],
            "seat": "pubmatic"
        }
    ],
    "ext": {
        "matchedimpression": {
            "pubmatic": 0
        },
        "responsetimemillis": {
            "pubmatic": 55
        },
        "tmaxrequest": 489
    }
}

VAST endpoint response

The VAST endpoint returns a standard VAST XML response. In the cases of, Request ERROR, Application ERROR, or No Bid, the endpoint returns an empty VAST tag with error details in the response headers.

Supported VAST versions: VAST 2.0, VAST 3.0.

Response headers

Content-Type application/xml

X-Ow-Status

Error details:

Key	Description
`ErrorCode`	Integer Error Code
`Error`	Granular Error Message

Sample Error Details

{"ErrorCode":700,"Error":"Missing Profile ID"}

Endpoint examples

Valid VAST response with headers…

* Response Headers
* Mark bundle as not supporting multiuse
< HTTP/1.1 200 OK
< Access-Control-Allow-Origin: *
< Content-Type: application/xml
< Date: Mon, 16 Mar 2020 12:19:43 GMT
< Transfer-Encoding: chunked
< 
<VAST version="3.0">
    <Ad id="601364">
        <InLine>
            <AdSystem>
                <![CDATA[Acudeo Compatible]]>
            </AdSystem>
            <AdTitle>
                <![CDATA[VAST 2.0 Instream Test 1]]>
            </AdTitle>
            <Description>
                <![CDATA[VAST 2.0 Instream Test 1]]>
            </Description>
            <Impression>
                <![CDATA[//t.pubmatic.com/wt?bidid=ed49d230-b9fa-4d62-9d4f-2f2ec9e9142a&eg=15&en=15&iid=35226ad9-acd2-4e16-984b-7d4559fc1f87&kgpv=%2F15671365%2FDMDemo%400x0&pdvid=1&pid=3514&pn=pubmatic&pubid=5890&purl=https%3A%2F%2Fplay.google.com%2Fstore%2Fapps%2Fdetails%3Fid%3Dcom.foo.mygame&slot=ed49d230-b9fa-4d62-9d4f-2f2ec9e9142a_%2F15671365%2FDMDemo&tst=1584361062]]>
            </Impression>
            <Impression>
                <![CDATA[http://172.16.4.213/AdServer/AdDisplayTrackerServlet?operId=1&pubId=5890&siteId=47163&adId=1405268&adType=13&adServerId=243&kefact=70.000000&kaxefact=70.000000&kadNetFrequecy=0&kadwidth=0&kadheight=0&kadsizeid=97&kltstamp=1529929473&indirectAdId=0&adServerOptimizerId=2&ranreq=0.1&kpbmtpfact=100.000000&dcId=1&tldId=0&passback=0&svr=MADS1107&ekefact=Ad8wW91TCwCmdG0jlfjXn7Tyzh20hnTVx-m5DoNSep-RXGDr&ekaxefact=Ad8wWwRUCwAGir4Zzl1eF0bKiC-qrCV0D0yp_eE7YizB_BQk&ekpbmtpfact=Ad8wWxRUCwD7qgzwwPE2LnS5-Ou19uO5amJl1YT6-XVFvQ41&imprId=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&oid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&crID=creative-1_1_2&ucrid=160175026529250297&campaignId=17050&creativeId=0&pctr=0.000000&wDSPByrId=511&wDspId=6&wbId=0&wrId=0&wAdvID=3170&isRTB=1&rtbId=EBCA079F-8D7C-45B8-B733-92951F670AA1&pmZoneId=zone1&pageURL=www.yahoo.com&lpu=ae.com]]>
            </Impression>
            <Impression>
                <![CDATA[https://dsptracker.com/{PSPM}]]>
            </Impression>
            <Error>
                <![CDATA[http://172.16.4.213/track?operId=7&p=5890&s=47163&a=1405268&wa=243&ts=1529929473&wc=17050&crId=creative-1_1_2&ucrid=160175026529250297&impid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&advertiser_id=3170&ecpm=70.000000&er=[ERRORCODE]]]>
            </Error>
            <Error>
                <![CDATA[https://Errortrack.com?p=1234&er=[ERRORCODE]]]>
            </Error>
            <Creatives>
                <Creative AdID="601364">
                    <Linear skipoffset="70%">
                        <TrackingEvents>
                            <Tracking event="close">
                                <![CDATA[https://mytracking.com/linear/close]]>
                            </Tracking>
                            <Tracking event="skip">
                                <![CDATA[https://mytracking.com/linear/skip]]>
                            </Tracking>
                            <Tracking event="creativeView">
                                <![CDATA[http://172.16.4.213/track?operId=7&p=5890&s=47163&a=1405268&wa=243&ts=1529929473&wc=17050&crId=creative-1_1_2&ucrid=160175026529250297&impid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&advertiser_id=3170&ecpm=70.000000&e=1]]>
                            </Tracking>
                            <Tracking event="start">
                                <![CDATA[http://172.16.4.213/track?operId=7&p=5890&s=47163&a=1405268&wa=243&ts=1529929473&wc=17050&crId=creative-1_1_2&ucrid=160175026529250297&impid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&advertiser_id=3170&ecpm=70.000000&e=2]]>
                            </Tracking>
                            <Tracking event="midpoint">
                                <![CDATA[http://172.16.4.213/track?operId=7&p=5890&s=47163&a=1405268&wa=243&ts=1529929473&wc=17050&crId=creative-1_1_2&ucrid=160175026529250297&impid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&advertiser_id=3170&ecpm=70.000000&e=3]]>
                            </Tracking>
                            <Tracking event="firstQuartile">
                                <![CDATA[http://172.16.4.213/track?operId=7&p=5890&s=47163&a=1405268&wa=243&ts=1529929473&wc=17050&crId=creative-1_1_2&ucrid=160175026529250297&impid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&advertiser_id=3170&ecpm=70.000000&e=4]]>
                            </Tracking>
                            <Tracking event="thirdQuartile">
                                <![CDATA[http://172.16.4.213/track?operId=7&p=5890&s=47163&a=1405268&wa=243&ts=1529929473&wc=17050&crId=creative-1_1_2&ucrid=160175026529250297&impid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&advertiser_id=3170&ecpm=70.000000&e=5]]>
                            </Tracking>
                            <Tracking event="complete">
                                <![CDATA[http://172.16.4.213/track?operId=7&p=5890&s=47163&a=1405268&wa=243&ts=1529929473&wc=17050&crId=creative-1_1_2&ucrid=160175026529250297&impid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&advertiser_id=3170&ecpm=70.000000&e=6]]>
                            </Tracking>
                        </TrackingEvents>
                        <Duration>
                            <![CDATA[00:00:04]]>
                        </Duration>
                        <VideoClicks>
                            <ClickTracking>
                                <![CDATA[http://172.16.4.213/track?operId=7&p=5890&s=47163&a=1405268&wa=243&ts=1529929473&wc=17050&crId=creative-1_1_2&ucrid=160175026529250297&impid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&advertiser_id=3170&ecpm=70.000000&e=99]]>
                            </ClickTracking>
                            <ClickThrough>
                                <![CDATA[https://www.pubmatic.com]]>
                            </ClickThrough>
                        </VideoClicks>
                        <MediaFiles>
                            <MediaFile delivery="progressive" type="video/mp4" bitrate="500" width="400" height="300" scalable="true" maintainAspectRatio="true">
                                <![CDATA[https://stagingams.pubmatic.com:8443/openwrap/media/pubmatic.mp4]]>
                            </MediaFile>
                        </MediaFiles>
                    </Linear>
                </Creative>
            </Creatives>
            <Pricing model="CPM" currency="USD">
                <![CDATA[15]]>
            </Pricing>
        </InLine>
    </Ad>
</VAST>

VAST error response…

* Response Headers
* Mark bundle as not supporting multiuse
< HTTP/1.1 200 OK
< Access-Control-Allow-Origin: *
< Content-Type: application/xml
< X-Ow-Status: {"ErrorCode":700,"Error":"Missing Profile ID"}
< Date: Mon, 16 Mar 2020 12:20:41 GMT
< Content-Length: 21
< 
* Connection #0 to host 172.16.4.192 left intact
<VAST version="2.0"/>

JSON endpoint response

The JSON endpoint will cache all individual creatives of adpod and returns the targeting keys of that creatives.

Response object

Key	Type	Description
`adpod`	Array of adpod objects	Contains targeting key/values for each impression and its respective slots.
`ext`	Object	Holds debug information.

AdPod object

Key	Type	Description
`id`	String	Contains Impression ID.
`targeting`	Array of targeting object	Contains targeting objects for all ad slots of the adpod.
`ext`	Object	Holds adpod specific extension parameter.

Targeting object

It is a map of the key-value objects which signifies targeting keys of the bid object. Below are some standard targeting keys.

Key	Partner Level Key	Description	Example
`pwtbst`	pwtbst_<partnerName>	Winning bid status 1: Winning bid 0: Non-winning bid	"pwtbst":"1" "pwtbst_pubmatic":"1",
`pwtcid`	pwtcid_<partnerName>	Cache ID	"pwtcid":"20c47868-0d3b-43a7-9f40-70aad3cf9db7", "pwtcid_pubmatic":"20c47868-0d3b-43a7-9f40-70aad3cf9db7",
`pwtdid`	pwtdid_<partnerName>	Deal ID	"pwtdid":"PUBDEAL1", "pwtdid_pubmatic":"PUBDEAL1",
`pwtecp`	pwtecp_<partnerName>	eCPM value	"pwtecp":"5.00", "pwtecp_pubmatic":"5.00",
`pwtpid`	pwtpid_<partnerName>	Partner name	"pwtpid":"pubmatic", "pwtpid_pubmatic":"pubmatic",
`pwtsid`	pwtsid_<partnerName>	Slot ID	"pwtsid":"47samurai_0x0_OW_CTV", "pwtsid_pubmatic":"47samurai_0x0_OW_CTV",
`pwtsz`	pwtsz_<partnerName>	Ad Size in WIDTHxHEIGHT	"pwtsz":"0x0", "pwtsz_pubmatic":"0x0",
`pwtprofid`	-	Profile ID	"pwtprofid":"2375",
`pwtpubid`	-	Publisher ID	"pwtpubid":"159396",
`pwtverid`	-	Version ID	"pwtverid":"1"
`pwtplt`	-	Platform display amp in-app video	"pwtplt":"video",
`pwtdur`	-	Video duration	"pwtdur":"35",
`pwtcurl`	-	OpenWrap cache URL	"pwtcurl":"https://ow.pubmatic.com",
`pwtcpath`	-	OpenWrap cache path	"pwtcpath":"/cache",

Response headers

Content-Type application/json

X-Ow-Status

Error details

Key	Description
`ErrorCode`	Integer error code
`Error`	Granular error message

Sample Error Details

{"ErrorCode":700,"Error":"Missing Profile ID"}

Endpoint example

Valid JSON response example with response headers

{
    "adpods": [
        {
            "id": "28635736ddc2bb1",
            "targeting": [
                {
                    "pwtbst": "1",
                    "pwtbst_pubmatic": "1",
                    "pwtcid": "20c47868-0d3b-43a7-9f40-70aad3cf9db7",
                    "pwtcid_pubmatic": "20c47868-0d3b-43a7-9f40-70aad3cf9db7",
                    "pwtcpath": "/cache",
                    "pwtcurl": "https://ow.pubmatic.com",
                    "pwtdid": "PUBDEAL1",
                    "pwtdid_pubmatic": "PUBDEAL1",
                    "pwtdur": "35",
                    "pwtecp": "5.00",
                    "pwtecp_pubmatic": "5.00",
                    "pwtpid": "pubmatic",
                    "pwtpid_pubmatic": "pubmatic",
                    "pwtplt": "video",
                    "pwtprofid": "2375",
                    "pwtpubid": "159396",
                    "pwtsid": "47samurai_0x0_OW_CTV",
                    "pwtsid_pubmatic": "47samurai_0x0_OW_CTV",
                    "pwtsz": "0x0",
                    "pwtsz_pubmatic": "0x0",
                    "pwtverid": "1"
                },
                {
                    "pwtbst": "1",
                    "pwtbst_pubmatic": "1",
                    "pwtcid": "24e0638a-224e-4a61-83e4-90a17ade1e4b",
                    "pwtcid_pubmatic": "24e0638a-224e-4a61-83e4-90a17ade1e4b",
                    "pwtcpath": "/cache",
                    "pwtcurl": "https://ow.pubmatic.com",
                    "pwtdid": "PUBDEAL1",
                    "pwtdid_pubmatic": "PUBDEAL1",
                    "pwtdur": "35",
                    "pwtecp": "5.00",
                    "pwtecp_pubmatic": "5.00",
                    "pwtpid": "pubmatic",
                    "pwtpid_pubmatic": "pubmatic",
                    "pwtplt": "video",
                    "pwtprofid": "2375",
                    "pwtpubid": "159396",
                    "pwtsid": "47samurai_0x0_OW_CTV",
                    "pwtsid_pubmatic": "47samurai_0x0_OW_CTV",
                    "pwtsz": "0x0",
                    "pwtsz_pubmatic": "0x0",
                    "pwtverid": "1"
                },
                {
                    "pwtbst": "1",
                    "pwtbst_pubmatic": "1",
                    "pwtcid": "1fc70e5b-f738-4f3a-a20b-92489e53fa78",
                    "pwtcid_pubmatic": "1fc70e5b-f738-4f3a-a20b-92489e53fa78",
                    "pwtcpath": "/cache",
                    "pwtcurl": "https://ow.pubmatic.com",
                    "pwtdid": "PUBDEAL1",
                    "pwtdid_pubmatic": "PUBDEAL1",
                    "pwtdur": "35",
                    "pwtecp": "5.00",
                    "pwtecp_pubmatic": "5.00",
                    "pwtpid": "pubmatic",
                    "pwtpid_pubmatic": "pubmatic",
                    "pwtplt": "video",
                    "pwtprofid": "2375",
                    "pwtpubid": "159396",
                    "pwtsid": "47samurai_0x0_OW_CTV",
                    "pwtsid_pubmatic": "47samurai_0x0_OW_CTV",
                    "pwtsz": "0x0",
                    "pwtsz_pubmatic": "0x0",
                    "pwtverid": "1"
                },
                {
                    "pwtbst": "1",
                    "pwtbst_pubmatic": "1",
                    "pwtcid": "2f54fe21-6e9b-467a-9e35-f1d9b6c6880e",
                    "pwtcid_pubmatic": "2f54fe21-6e9b-467a-9e35-f1d9b6c6880e",
                    "pwtcpath": "/cache",
                    "pwtcurl": "https://ow.pubmatic.com",
                    "pwtdid": "PUBDEAL1",
                    "pwtdid_pubmatic": "PUBDEAL1",
                    "pwtdur": "35",
                    "pwtecp": "5.00",
                    "pwtecp_pubmatic": "5.00",
                    "pwtpid": "pubmatic",
                    "pwtpid_pubmatic": "pubmatic",
                    "pwtplt": "video",
                    "pwtprofid": "2375",
                    "pwtpubid": "159396",
                    "pwtsid": "47samurai_0x0_OW_CTV",
                    "pwtsid_pubmatic": "47samurai_0x0_OW_CTV",
                    "pwtsz": "0x0",
                    "pwtsz_pubmatic": "0x0",
                    "pwtverid": "1"
                }
            ]
        }
    ],
    "ext": {
        "debug": {
            "adpod": {
                "bidresponse": {
                    "id": "1559039248176",
                    "seatbid": [
                        {
                            "bid": [
                                {
                                    "id": "1-VIDEO12-89A1-41F1-8708-978FD3C0912A",
                                    "impid": "28635736ddc2bb1_1",
                                    "price": 5,
                                    "adm": "<VAST version=\"3.0\"><Ad id=\"601364\"><InLine><AdSystem><![CDATA[Acudeo Compatible]]></AdSystem><AdTitle><![CDATA[VAST 2.0 Instream Test 1]]></AdTitle><Description><![CDATA[VAST 2.0 Instream Test 1]]></Description><Impression><![CDATA[//10.110.194.12:8842/wt?bidid=1-VIDEO12-89A1-41F1-8708-978FD3C0912A&eg=5&en=5&iid=64b474fd-6dd9-4d55-bef1-e8769070461a&kgpv=47samurai_0x0_OW_CTV%400x0&pdvid=1&pid=2375&pn=pubmatic&pubid=159396&purl=http%3A%2F%2Febay.com%2Finte%2Fautomation%2Fs2s%2Fpwt_parameter_validation_muti_slot_multi_size.html%3Fvideobid%3D5&slot=28635736ddc2bb1_47samurai_0x0_OW_CTV&tst=1599648628]]></Impression><Impression><![CDATA[http://172.16.4.213/AdServer/AdDisplayTrackerServlet?operId=1&pubId=5890&siteId=47163&adId=1405268&adType=13&adServerId=243&kefact=70.000000&kaxefact=70.000000&kadNetFrequecy=0&kadwidth=0&kadheight=0&kadsizeid=97&kltstamp=1529929473&indirectAdId=0&adServerOptimizerId=2&ranreq=0.1&kpbmtpfact=100.000000&dcId=1&tldId=0&passback=0&svr=MADS1107&ekefact=Ad8wW91TCwCmdG0jlfjXn7Tyzh20hnTVx-m5DoNSep-RXGDr&ekaxefact=Ad8wWwRUCwAGir4Zzl1eF0bKiC-qrCV0D0yp_eE7YizB_BQk&ekpbmtpfact=Ad8wWxRUCwD7qgzwwPE2LnS5-Ou19uO5amJl1YT6-XVFvQ41&imprId=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&oid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&crID=creative-1_1_2&ucrid=160175026529250297&campaignId=17050&creativeId=0&pctr=0.000000&wDSPByrId=511&wDspId=6&wbId=0&wrId=0&wAdvID=3170&isRTB=1&rtbId=EBCA079F-8D7C-45B8-B733-92951F670AA1&pmZoneId=zone1&pageURL=www.yahoo.com&lpu=ae.com]]></Impression><Impression><![CDATA[https://dsptracker.com/{PSPM}]]></Impression><Error><![CDATA[//127.0.0.1:8080/wt?operId=8&crId=creative-1_1_2&p=159396&pid=2375&pn=pubmatic&ts=1599648628&v=1&ier=[ERRORCODE]]]></Error><Error><![CDATA[http://172.16.4.213/track?operId=7&p=5890&s=47163&a=1405268&wa=243&ts=1529929473&wc=17050&crId=creative-1_1_2&ucrid=160175026529250297&impid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&advertiser_id=3170&ecpm=70.000000&er=[ERRORCODE]]]></Error><Error><![CDATA[https://Errortrack.com?p=1234&er=[ERRORCODE]]]></Error><Creatives><Creative AdID=\"601364\"><Linear skipoffset=\"70%\"><TrackingEvents><Tracking event=\"close\"><![CDATA[https://mytracking.com/linear/close]]></Tracking><Tracking event=\"skip\"><![CDATA[https://mytracking.com/linear/skip]]></Tracking><Tracking event=\"creativeView\"><![CDATA[http://172.16.4.213/track?operId=7&p=5890&s=47163&a=1405268&wa=243&ts=1529929473&wc=17050&crId=creative-1_1_2&ucrid=160175026529250297&impid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&advertiser_id=3170&ecpm=70.000000&e=1]]></Tracking><Tracking event=\"start\"><![CDATA[http://172.16.4.213/track?operId=7&p=5890&s=47163&a=1405268&wa=243&ts=1529929473&wc=17050&crId=creative-1_1_2&ucrid=160175026529250297&impid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&advertiser_id=3170&ecpm=70.000000&e=2]]></Tracking><Tracking event=\"midpoint\"><![CDATA[http://172.16.4.213/track?operId=7&p=5890&s=47163&a=1405268&wa=243&ts=1529929473&wc=17050&crId=creative-1_1_2&ucrid=160175026529250297&impid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&advertiser_id=3170&ecpm=70.000000&e=3]]></Tracking><Tracking event=\"firstQuartile\"><![CDATA[http://172.16.4.213/track?operId=7&p=5890&s=47163&a=1405268&wa=243&ts=1529929473&wc=17050&crId=creative-1_1_2&ucrid=160175026529250297&impid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&advertiser_id=3170&ecpm=70.000000&e=4]]></Tracking><Tracking event=\"thirdQuartile\"><![CDATA[http://172.16.4.213/track?operId=7&p=5890&s=47163&a=1405268&wa=243&ts=1529929473&wc=17050&crId=creative-1_1_2&ucrid=160175026529250297&impid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&advertiser_id=3170&ecpm=70.000000&e=5]]></Tracking><Tracking event=\"complete\"><![CDATA[http://172.16.4.213/track?operId=7&p=5890&s=47163&a=1405268&wa=243&ts=1529929473&wc=17050&crId=creative-1_1_2&ucrid=160175026529250297&impid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&advertiser_id=3170&ecpm=70.000000&e=6]]></Tracking></TrackingEvents><Duration><![CDATA[00:00:04]]></Duration><VideoClicks><ClickTracking><![CDATA[http://172.16.4.213/track?operId=7&p=5890&s=47163&a=1405268&wa=243&ts=1529929473&wc=17050&crId=creative-1_1_2&ucrid=160175026529250297&impid=48F73E1A-7F23-443D-A53C-30EE6BBF5F7F&advertiser_id=3170&ecpm=70.000000&e=99]]></ClickTracking><ClickThrough><![CDATA[https://www.pubmatic.com]]></ClickThrough></VideoClicks><MediaFiles><MediaFile delivery=\"progressive\" type=\"video/mp4\" bitrate=\"500\" width=\"400\" height=\"300\" scalable=\"true\" maintainAspectRatio=\"true\"><![CDATA[https://stagingams.pubmatic.com:8443/openwrap/media/pubmatic.mp4]]></MediaFile></MediaFiles></Linear></Creative></Creatives><Pricing model=\"CPM\"><![CDATA[5]]></Pricing></InLine></Ad></VAST>",
                                    "adomain": [
                                        "ae.com"
                                    ],
                                    "cid": "17050",
                                    "crid": "creative-1_1_2",
                                    "dealid": "PUBDEAL1",
                                    "h": 0,
                                    "w": 0,
                                    "ext": {
                                        "partner": "pubmatic",
                                        "adpod": {
                                            "aprc": 1
                                        },
                                        "prebid": {
                                            "targeting": {
                                                "pwtpb": "5.00"
                                            }
                                        },
                                        "video": {
                                            "minduration": 80,
                                            "maxduration": 140,
                                            "skip": 1,
                                            "skipmin": 10,
                                            "skipafter": 15,
                                            "battr": [
                                                6,
                                                7
                                            ],
                                            "playbackmethod": [
                                                1
                                            ]
                                        }
                                    }
                                },
                                {
                                    "id": "2-VIDEO12-89A1-41F1-8708-978FD3C0912A",
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                            "w": 320
                        }
                    }
                ],
                "regs": {
                    "ext": {
                        "gdpr": 1,
                        "us_privacy": "1YNN"
                    }
                },
                "site": {
                    "cat": [
                        "IAB1-5"
                    ],
                    "content": {
                        "album": "Action",
                        "artist": "GeorgeLucas",
                        "cat": [
                            "IAB1-1",
                            "IAB1-2"
                        ],
                        "contentrating": "MPAA",
                        "context": 1,
                        "embeddable": 1,
                        "episode": 1,
                        "genre": "Action",
                        "id": "381d2e0b-548d-4f27-bfdd-e6e66f43557e",
                        "isrc": "2",
                        "keywords": "ActionMovies",
                        "language": "en-US",
                        "len": 12000,
                        "livestream": 1,
                        "prodq": 1,
                        "producer": {
                            "cat": [
                                "IAB1-5",
                                "IAB1-6"
                            ],
                            "domain": "producer.com",
                            "id": "123",
                            "name": "GaryKurtz"
                        },
                        "qagmediarating": 1,
                        "season": "Season3",
                        "series": "StarWars",
                        "sourcerelationship": 1,
                        "title": "StarWars",
                        "url": "http://www.pubmatic.com/test/",
                        "userrating": "9-Stars",
                        "videoquality": 1
                    },
                    "domain": "ebay.com",
                    "ext": {
                        "amp": 0
                    },
                    "id": "123",
                    "keywords": "Cloths",
                    "mobile": 1,
                    "name": "EbayShopping",
                    "page": "http://ebay.com/inte/automation/s2s/pwt_parameter_validation_muti_slot_multi_size.html?videobid=5",
                    "pagecat": [
                        "IAB1-5"
                    ],
                    "privacypolicy": 1,
                    "publisher": {
                        "cat": [
                            "IAB1-5"
                        ],
                        "domain": "publisher.com",
                        "id": "159396",
                        "name": "Test Publisher"
                    },
                    "ref": "http://ebay.com/home",
                    "search": "NewCloths",
                    "sectioncat": [
                        "IAB1-5"
                    ]
                },
                "source": {
                    "tid": "1559039248176"
                },
                "tmax": 989,
                "user": {
                    "buyeruid": "45067fec-eab7-4ca0-ad3a-87b01f21846a",
                    "customdata": "StarWars",
                    "data": [
                        {
                            "ext": {},
                            "id": "StarWars",
                            "name": "StarWars"
                        }
                    ],
                    "ext": {
                        "consent": "BOEFEAyOEFEAyAHABDENAI4AAAB9vABAASA"
                    },
                    "gender": "M",
                    "geo": {
                        "accuracy": 10,
                        "city": "Mumbai",
                        "country": "India",
                        "ipservice": 1,
                        "lat": 72.6,
                        "lon": 72.6,
                        "metro": "Mumbai",
                        "region": "Maharashtra",
                        "regionfips104": "MAHA",
                        "type": 1,
                        "utcoffset": 120,
                        "zip": "123456"
                    },
                    "id": "45067fec-eab7-4ca0-ad3a-87b01f21846a",
                    "keywords": "Movies",
                    "yob": 1990
                },
                "wseat": [
                    "nike",
                    "puma",
                    "reebok"
                ]
            }
        },
        "matchedimpression": {
            "pubmatic": 0
        },
        "responsetimemillis": {
            "pubmatic": 776
        },
        "tmaxrequest": 989
    }
}

Endpoint error codes

CTV endpoint assumptions

Currently, OpenWrap server-side works only in USD currency. OpenWrap currently automatically replaces any other currency with USD. Note that ECPM values are also reported in USD.
Server Side Auction is done for all CTV requests whether or not the req.ext.wrapper.ssauction parameter is defined.
Creative Blocked Attributes, Blocked Domains, Blocked Categories, and Allowlisted Categories are not yet implemented by OpenWrap CTV video. OpenWrap will forward the request to partners via prebid and it is the partner's sole responsibility to serve creatives based on these attributes.
Profile level platform is not checked for CTV endpoints, which means Display/InApp other profiles are served for video request.
Profile ID is mandatory for CTV requests using both GET and POST methods.

BidResponse specification

The following sections describe the objects that make up a BidResponse.

BidResponse object

The table below describes the parent BidResponse object, which encapsulates the SeatBid object array.

Parameter	Type	Description
`id`	string	ID of the bid request that generated this response.
`seatbid`	object array	Array of seatbid objects; 1+ required if a bid is to be made.
`cur`	string	Bid currency using ISO-4217 alpha codes.default USD
`customdata`	string	Optional feature to allow a bidder to set data in the exchange’s cookie. The string must be encoded in base85 cookie safe characters and be in any format. Proper JSON encoding must be used to include “escaped” quotation marks.
`ext`	object	Placeholder for bidder-specific OpenRTB extensions.

SeatBid object

The table below lists the parameters for the SeatBid object, whose main function is to deliver an array of Bid objects for the Impressions in the BidRequest.

Parameter	Type	Description
`bid`	object array	Array of 1 or more `Bid` objects (Section 4.2.3) each related to an impression. Multiple bids can relate to the same impression.
`seat`	string	ID of the buyer seat on whose behalf the bid was made; for example, an advertiser, agency, or in the case of a `BidRequest` with `AdPod`s, the seat value is, `pubmatic_ow` .

Bid object

The table below lists the parameters for the Bid objects, which represent a winning bid for an Impression. The BidResponse object can encapsulate many Bids within a SeatBid object's bid property.

Parameter	Type	Description
`id`	string	Bidder auto-generated bid ID (at the PreBid side), to assist with logging/tracking.
`impid`	string	ID of the original `Imp` object in the parent `BidRequest`.
`price`	float	Sum of all `Bid` prices expressed as CPM, even though the actual transaction is for a unit impression only. Note that while the type indicates float, integer math is the best practice for handling currencies; for example, `BigDecimal` in Java.
`adm`	string	Optional means of sending ad markup for winning bids; supersedes the win notice when both include markup. May include substitution macros (Section 4.4). May also include merged VAST XML.
`adomain`	string array	Advertiser domain for block list checking; for example, `ford.com`. Can be an array in the case of rotating creatives. Exchanges can restrict to only a single domain.
`cat`	string array	IAB content categories of the creative.
`attribute`	integer array	Set of attributes describing the creative.
`ext`	object	Placeholder for bidder-specific OpenRTB extensions.

Enumerated value definitions

The expandable tables below define the enumerated values you will to configure the various objects and parameters that make up your BidRequests.