Creative attributes

For more information on ad quality and creative management:

Block Creatives by Attributes

The Creative Attributes tab enables you to block creatives by their attributes. For example, In-Banner Video Ad (Auto Play), Provocative or Suggestive Imagery, Surveys, Flash Ad, and so on. Blocklists can also be shared and downloaded directly from this tab.

  1. Select Ad Quality > Creative Attributes from the main navigation menu.
  2. Search for an attribute using the Search box or browse the list of available creative attributes. 
  3. In the Available Creative Attributes list, select the attribute you want to block to move it to the Creative Attributes Blocklist on the right.
  4. Choose Save. The message, "Creative Attributes Blocklist has been updated successfully" will appear at the top of the page. 
To remove an attribute from the Creative Attributes Blocklist, use the "X" to the right of a blocked creative attribute, then choose Save.

Export the Creative Attributes Blocklist

  1. Select Ad Quality > Creative Attributes from the main navigation menu.
  2. Click the Download button, then choose a format in which to export the report (XLS, CRV, or PDF). The report will automatically download.

Email the Creative Attributes Blocklist

The Creative Attributes Blocklist can be sent in Excel, PDF or CSV format to anyone with a valid email address directly from the PubMatic platform.

  1. Select Ad Quality > Creative Attributes from the main navigation menu.
  2. Click Share.

  3. Enter email address(es), subject and comments.
  4. Select the format (Excel, PDF, CSV) you want to send.
  5. Click Send.

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