To Create and Manage Buyers (Advertisers and Agencies)
- Select Tools | Advertisers & Agencies from the main navigation.
- Click Create Advertiser or Create Agency to create a buyer.
To Manage a Lists of Buyers
- Select Tools | Advertisers & Agencies from the main navigation to access buyers.
- Select the Advertisers or Agencies tab to view the list of buyers.
- Find buyers by name, IAB category or status.
- Click ID, Name or Status column head to change sort order.
- Click the Action column to change the status, activate and deactivate, edit or view buyer information.