- Steps to leverage our Analytics platform to access real-time and historical metrics to track performance.
- Utilize Transactions to configure your inventory and manage orders for targeted, direct, and programmatic deals.
- Create optimal performance of sites, tags, and ad units within the Inventory section.
- Ingest and integrate Audience segments and manage share rights with publishers, buyers, and DSPs.
- And finally, use the Ad Quality feature to administer inventory and ads using Blocklists and creative management.