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  • Maximize the reach for its premium impressions
  • Establish a strategic relationship with a publisher
  • Obtain reports from the DSP which informs about the reach of its premium impressions through deals

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View a list of deals

Select Transactions > Deals from the main navigation. The Deal Management interface enables you to add deals and monitor deal performance. To view the details and performance for a specific deal, click the name of the deal in the Deal Name column. 

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A red flag appears if sites or apps targeted by a deal are not mapped to any DSP demand. When the total number of impressions sent to PubMatic from a site or app is fewer than 5,000 over the last 30 days, demand will be removed from this site or app. Once the site or app reaches 5,000 total impressions again, the demand is automatically re-mapped. Red flags do not appear in real time, but will display the last date the data was updated, with the ability to refresh for a real-time status.

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Change deal metrics

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You can change the information that displays in the Deal Management table by using the column selection icon and checking the box for the metrics you want to display. If too many are selected, the table will not display on the page; scroll horizontally to view all.

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  1. Click the three vertical dots on the left-hand column to open the Actions menu
  2. Select Pause. You'll see Resume is now an option. When you're ready to unpause the deal, select Resume.  

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Download a deal report  

  1. Select  Transactions > Deals from the main navigation.
  2. Select filters (Status, Reporting Period, and so on.) as needed to include only the desired deals in the report. 
  3. Select Export and select the format you want to download the deals in (that is, XLS or CSV).

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Download a change history

  1. Select Transactions > Deals from the main navigation.
  2. Select  Export and select Change History  from the drop-down menu.
  3. Select the date range for which you want to download changes.
  4. Select  Download.

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