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  1. Select Audience > Audiences from the main navigation.
  2. Click Bulk Upload Audiences, then select the Bulk Upload Audiences menu item.
  3. In the Upload Audiences dialog, if you are:
    • Creating new audiences, click Download Create Template.
    • Updating existing audiences, click Download Update Template.

  4. Open the downloaded template, add audience details, then save the file.

    Leave PubMatic Audience Id blank and note required fields.

  5. Return to the Upload Audiences dialog and click Choose File.
  6. Locate and select the saved file.
  7. When the file name appears in the Import File section, click Upload Audiences.
  8. Once you see the Successful Uploads message, you can either click Done to close the Upload Audiences dialog, or click Upload More SegmentsAudiences to repeat from step 3 above.


  1. Select Audience > Audiences from main navigation.
  2. Check the left-column box for the each audience row you want to edit.
  3. Now click the  Bulk Actions drop-down next to the Source Audience ID column heading.
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  4. Select the menu action to apply to the selected audiences, then follow the prompts.