Inventory Management APIs (Sites & Ad Tags)

Inventory Management APIs allow you to create and manage your sites and ad tags in the PubMatic platform.

  • Sites - Indicates the websites or mobile apps for which you want to monetize inventory through the PubMatic platform. These sites are mapped to either websites, mobile websites, Android mobile apps or iOS mobile apps.
  • Ad Tags - Indicates the ad slot on a site or app in which the ad needs to be displayed. These tags are mapped to either Banner ads, Video ads or Native ads.