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To Create and Manage Buyers (Advertisers and Agencies)

  1. Select Tools | Advertisers & Agencies from the main navigation.
  2. Click Create Advertiser or Create Agency to create a buyer.

To Manage a Lists of Buyers

  • Select Tools | Advertisers & Agencies from the main navigation to access buyers.
  • Select the Advertisers or Agencies tab to view the list of buyers.
  • Find buyers by name, IAB category or status.
  • Click ID, Name or Status column head to change sort order.
  • Click the Action column to change the status, activate and deactivate, edit or view buyer information.