The PubMatic Media Buyer Console's (MBC) Tools menu provides a complete set of options to create, delete, and manage blocklists and allowlists for your web domains and apps.
The Domains/Apps page lets you manage the blocklist/allowlists for your campaigns. The Blocklist & Allowlist tab lists your campaigns and their associated blocklists/allowists for your domains and apps. The page provides several options to manage your campaigns and upload/download your new/changed blocklists and allowlists.
On the Blocklist & Allowlist tab of the Domains/App screen, use the:
Use the steps below to upload data to your blocklists/allowlists:
Choose the type of list you want to upload from the Upload list dropdown:
The user interface in the following steps uses a blocklist, but the process is the same for an allowlist.
When the Upload panel opens, press Select File to select a CSV file containing the domains you've added to your list (up to 10,000 URLs), then press Upload.
Use the Download Template button to download a CSV file that you can open and edit in your favorite worksheet app. You'll find three required columns to populate, similar to the example below:
When you've completed your data entry, export the file as a CSV, then upload the file as described in step 2 above.
After your CSV list uploads, MBC verifies the results then lists the number of entries in the Processed column similar to the image in step 2 above. The Failed column indicates whether the file contains errors, so you can correct it and re-upload.
The two right-hand columns of the Blocklist & Allowlist tab display the campaign's Domain/App Mode for the campaign's blocklist/allowlist. Select a campaign title in the Campaign Name column to open the list mode editor dialog.
In the list mode editor dialog, you can View Blocklist/Allowlist, change the list mode for domain/app, or disable a list entirely:
Mode settings affect the behavior of the campaign like so:
The Blocklisted Domains/Apps and the Allowlisted Domains/Apps tabs show details for each of your campaigns. If the number of tracked domains/apps for a campaign is greater than zero, then you can use the Blocklisted Domains/Apps tab to manage specific campaigns as shown below.
This section lets you: